Myeong-dong, Namdaemun, Bukchang-dong, Da-dong and Mugyo-dong Special Tourist Zone (명동 남대문 북창동 다동무교동 관광특구)
16.5Km 2021-12-30
40, Sejong-daero, Jung-gu, Seoul
Myeong-dong, Namdaemun, Bukchang-dong and Da-dong are widely known among international visitors as hot spots for shopping and food.
Myeong-dong is a popular destination for shopping, culture, arts and fashion. Major shopping malls such as Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore and Samik Fashion Town are located here. Shoppers can find a variety of products here from high-end items to relatively inexpensive clothes. There’s also no shortage of street food, traditional restaurants, coffee shops and fancy cafes.
Namdaemun Market is the biggest traditional market in Korea. Visitors can purchase souvenirs and local produce at an affordable price in the shopping complex crowded with stores and street stalls. The market sells a variety of clothes, kitchenware, toys, accessories, food, flowers and imported goods.
Bukchang-dong and Sogong-dong have high-end accommodations including Lotte Hotel Seoul and Westin Chosun Seoul, duty-free shops, and restaurants serving traditional dishes.
[Myeong-dong, Namdaemun Market and Bukchang-dong Special Tourist Zone]
Areas included: Myeong-dong, Bukchang-dong, Mugyo-dong and Da-dong, Seoul
Area size: 872,809 ㎡
Tourist attractions: Myeong-dong, Namdaemun Market and Bukchang-dong, Department Stores (Lotte Department and Shinsegae Department Store, etc.), Traditional Market, Duty-free Shop, Hanok Village, N Seoul Tower, etc.
Mine Plastic Surgery (마인성형외과의원)
16.5Km 2025-10-23
(3rd-6th Floors, Yeongseok Building), 813 Nonhyeon-ro, Gangnam-gu, Seoul
MINE Plastic Surgery is an integrated beauty medical center comprising plastic surgery, dermatology, and cosmetic treatments. It features cutting-edge medical facilities equivalent to the level of university and offers personalized patient care.
For international patients, it provides interpretation and airport pickup and send-off services. The facility is equipped with exclusive VIP consultation and operating rooms. Our dedicated medical staff oversees all aspects of care, from consultation and surgery to hospitalization and postoperative management.
Also, we have observation rooms where, with prior consent, guardians of patients can monitor the surgical process. This ensures that the procedure is performed by the designated surgeon, preventing concerns about any substitution of the performing physician, contributing to achieving a safe and satisfactory outcome.
Evita Clinic (에비타흉부외과의원)
16.5Km 2025-10-23
(5th Floor, Burda Moon Building), 815 Nonhyeon-ro, Gangnam-gu, Seoul
In 2009, Evita Clinic launched healthcare services combining cosmetic procedures and surgeries with traditional thoracic surgery.
With the number of English-speaking patients gradually increasing, all staff members have come to speak English as a common language. We are evolving into a multinational clinic committed to raising awareness of Korea's advanced medical technology across the world.
Our director is a board-certified cardiothoracic expert with extensive experience of treating heart, vascular, and pulmonary diseases, thoracic deformities, and other severe illnesses at a university hospital. Building on the experience, His private practice, established in 2008, combines more than a decade of experience in dexterously suturing micro vessels with cosmetic and reconstructive surgery, perfecting his skills even further.
Hillhouse Hotel / 힐하우스 호텔
16.5Km 2025-03-18
42 , Sogong-ro 3-gil, Jung-gu, Seoul
Hill House Hotel is a business hotel at the foot of Namsan Mountain in Seoul. Free internet is available in all rooms, and there is a shared microwave on the first floor. A free luggage storage service is provided for customers’ convenience. Nearby transport links include Hoehyeon subway station, Seoul Station, and Myeongdong subway station, so this is a good base for exploring downtown Seoul. Namsan Park, N Seoul Tower and Namdaemun Market are all within walking distance.
KstarROAD 한류스타거리 (KstarROAD Hallyu Star Road)
16.5Km 2024-03-05
394, Apgujeong-dong, Gangnam-gu, Seoul
The K-Star ROAD is a place to meet the stories of celebrities who were at the forefront of the K-Wave phenomenon. The road features art toy statues inspired by K-Pop bands, such as SNSD, EXO, and TVXQ, while terminals next to shops help you find the fashion shops and restaurants frequented by celebrities. Moreover, the schools attended by the celebrities, houses in which they used to live, and other spots that capture their stories can also be found on this street.
Myeongdong Jjukkumi (명동쭈꾸미)
16.5Km 2025-07-23
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Myeondong Jjukkumi is a jjukkumi (ocellerated octopus) restaurant located in Jung-gu, Seoul. It only takes about a 1-minute walk from Hoehyeon Station (Seoul Subway Line 4), Exit 2, a convenient location for both tourists and people who work in the area. Main menu items consist of jjukkumi and samgyeopsal (grilled pork belly), pork galbi (rib meat), bossam (cabbage wraps with pork), among other set menus. All dishes are cooked in the kitchen, and are known for their spicy kick and savory taste. The restaurant can accommodate group guests as it has a spacious hall as well as outdoor tables. Customers dining at the restaurant can help themselves to more side dishes at the self-service side dish bar and enjoy a hearty meal at a reasonable price.
Bokidang (복이당)
16.5Km 2025-09-15
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Bokidang is a handmade salt buns specialty bakery cafe located in Jung-gu, Seoul. It is conveniently located just a 30-second walk from Exit 2 of Hoehyeon Station, situated in an area with high foot traffic from office workers and tourists. Bokidang presents handmade salt bread and beverages made with carefully selected fresh ingredients, with the hope that "everyone who eats will be blessed." The signature menu features a lineup of salt breads inspired by the 12 zodiac animal characters, each embodying health, wishes, and small happiness in a single bite. The store has a clean and warm atmosphere with an indoor seating area and outdoor seating, accommodating group guests and offering takeout for added convenience.
DRAnh Hairplant Clinic (닥터안헤어플란트의원)
16.6Km 2025-10-23
(2nd Floor), 647 Eonju-ro, Gangnam-gu, Seoul
Dr. Ahn Hair Plant Clinic is a hair loss treatment center established in 2004, specializing in hair transplantation.
The clinic uses cutting-edge technology, including the KNU Implanter, to perform hair transplants. We are committed to ongoing research to improve graft survival rate in hair transplantation. The success of the surgery depends on precise follicle separation, so Dr. Ahn Hair Plant Clinic provides regular training for the staff on follicle separation and all aspects of hair transplantation. Dr. Ahn Hair Plant Clinic is dedicated to achieving the highest surgical success and patient satisfaction. The clinic pledges to set a new standard as a specialized institution for hair loss treatment based on these efforts.
Bongwonsa Temple (봉원사)
16.6Km 2023-03-13
120, Bongwonsa-gil, Seodaemun-gu, Seoul
Located on the outskirts of Ansan Mountain in Bongwon-dong, Seodaemun-gu, Seoul, Bongwonsa Temple, as the center of Korean Buddhism Taego, is a thousand-year-old temple with a long history and tradition. In 889 (3rd year of Shilla Queen Jinseong’s reign), Monk Doseon founded it at the ground of Yeonhui Palace (now Yonsei Univ.) and named it Banyasa temple. It was destroyed during the Imjin War in 1592, and later in 1748 (the 24th year of Joseon King Yeongjo’s reign), it was rebuilt and renamed “Bongwonsa” by two Buddhist monks, Chanjeup and Jeungam.
“Yeongsanjae,” one of the Buddhist rituals and also a National Intangible Cultural Property, takes place at Bongwonsa on June 6 every year wishing for world peace and the reunification of North and South Korea. It was designated as one of the Intangible Cultural Heritage of Humanity by UNESCO in 2009. During Yeongsanjae, visitors can enjoy the Buddhist arts such as Beompae (Buddhist temple music for rituals) and dancing. Also, during summertime, Seoul Lotus Flower Culture Festival takes place, where visitors can enjoy the beautiful lotus flowers which are a symbol of Buddhism.
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