Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

14.8Km    2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Seoul Eungbongsan Mountain (응봉산(서울))

14.8Km    2024-07-05

1540 Geumho-dong 4-ga, Seongdong-gu, Seoul

From Eungbongsan Mountain, one can easily see the Hangang River, Seoul Forest, Jamsil Sports Complex and more in the eastern part of Seoul. With such a great view of the Hangang River, the mountain is often packed with visitors including many photographers. The mountain serves as a venue for diverse events, including a sunrise festival on New Year's Day and forsythia festival around April during the flowering season.

Seolleung and Jeongneung Royal Tombs [UNESCO World Heritage] (서울 선릉과정릉) [유네스코 세계유산]

14.8Km    2024-07-05

1 Seolleung-ro 100-gil, Gangnam-gu, Seoul

Seolleung and Jeongneung Royal Tombs are located near COEX in Gangnam. It comprises two tombs: Seolleung Royal Tomb, which houses the remains of King Seongjong (1457-1495, r. 1470-1495) and his wife Queen Jeonghyeon (1462-1530) of the Joseon dynasty (1392-1897), and Jeongneung Royal Tomb, which houses King Jungjong (1488-1544, r. 1506-1544), Seongjong’s son. The Seolleung and Jeongneung Royal Tombs History Center details the historical significance of the tomb, while the complex also serves as a park within the city.

Doota Mall (두타몰)

Doota Mall (두타몰)

14.8Km    2025-10-23

275, Jangchungdan-ro, Jung-gu, Seoul

Doota Mall is a must-visit shopping destination that represents Dongdaemun-the center of K-fashion and culture in Seoul. Doota offers a true one-stop shopping experience across fashion, beauty, lifestyle, and dining-from K-designers, sportswear, women and men's apparel to a wide variety of cafes and restaurents. Open until midnight, Doota welcomes intenational travelers with special gifts and exclusive benefits.

Oganacell Dermatology Clinic (오가나셀피부과의원)

14.8Km    2025-10-23

(2nd Floor, Building A, Cheongdam Square), 420 Dosan-daero, Gangnam-gu, Seoul

Oganacell Dermatology Clinic  provides 1:1 personalized skin revision.
Oganacell Dermatology Clinic aims for ‘skin revision’ for ideal skin conditions that naturally become healthy from their root, rather than temporal improvement with simple cosmetic procedures.

Our dermatologists are skilled specialists who have been studying skin for over 10 years. With their treatment experience and know-how, they perform treatments suitable for each customer's skin condition, ensuring high reliability and satisfaction.

We have premium laser equipment supporting the sophisticated technology of Oganacell specialists.
Our dermatologists prescribe the most necessary treatment for each individual after diagnosing the skin, and provide customized and specialized medical services using high-spec & high-performance premium equipment.

Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운)

Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운)

14.8Km    2025-06-30

266 Jong-ro, Jongno-gu, Seoul

Dongdaemun Shopping Complex is one of Korea’s most well-known markets. It was founded in December 1970 as the largest of its kind in Asia and has maintained that status for the last 40 years. Browsing the plethora of shops, you can find fabric and clothing following all the latest global fashion trends. Dongdaemun Shopping Complex continues to build up its reputation as a hub of international design.

Jongno Cheonggye Special Tourist Zone (종로 청계 관광특구)

Jongno Cheonggye Special Tourist Zone (종로 청계 관광특구)

14.9Km    2021-12-30

99, Yulgok-ro, Jongno-gu, Seoul

Jongno Cheonggye Special Tourist Zone stretches from Seorin-dong to Changsin-dong between Cheonggyecheon Stream and Jong-ro. It includes Youth Street, Gwangjang Market, Sewoon Electronics Department Store, lighting stores, pharmacy & medical device stores, badge stores, Stamp Street, Stationery · Toy Market, Aquarium Street, Shoes Market, and other markets totalling to approximately 14,000 shops. Nearby attractions include modern high-story buildings as well as Gyeongbokgung, Changdeokgung, Changgyeonggung, Deoksugung, and Unhyeongung Palaces, Jongmyo Shrine, and Insa-dong, merging traditions, modernism, culture, and markets alike.

Thought to be at the heart of Seoul, Cheonggyecheon Stream is located in the dense cultural area of Seoul where various press networks, organizations, bookstores and other major corporations are situated. Walking along Cheonggyecheon Stream is a famous activity for tourists. Also, the area is the venue for the Seoul Lantern Festival every winter. Keeping its traditional scene including narrow alleys, old-fashioned hanok buildings and various stores still fully intact, the tourist zone has enough fun places for sightseeing as well as tasty restaurants in every corner for a more enjoyable visit.

Samcheong Park (삼청공원)

14.9Km    2024-03-18

44, Insadong-gil, Jongno-gu, Seoul

Samcheong Park is a park that blooms in cherry blossoms in spring and fall colors in fall near Gyeongbokgung Palace. The park is home to a forest library and a café, and visitors can follow the trails to find acupressure trails, exercise equipment, badminton court, tennis court, playground, and a convenience store. The area surrounding the park is home to many galleries and restaurants, so it is a popular destination for walking among the people of Seoul.

mmn (미미네)

mmn (미미네)

14.9Km    2025-10-30

39, Dosan-daero 66-gil, Gangnam-gu, Seoul

Ive An Yujin and Jang Wonyoung’s brunch cafe
This is the brunch cafe that Ive An Yujin and Jang Wonyoung stopped by after Pilates class in the entertainment program ‘An Omniscient Point of View’. It exudes a fresh yet exotic image with turquoise paint and an outdoor terrace. The menu is quite diverse, including salads, sandwiches, and salmon dishes. Among them, the most popular menu, onion soup, is served in a pottery cup and is fun to see. Carrot cake is also famous, so be sure to try it with coffee.

Korea Art Festival (대한민국 미술축제)

Korea Art Festival (대한민국 미술축제)

14.9Km    2025-07-31

57 Daehak-ro, Jongno-gu, Seoul
+82-70-7575-0980

Korea Art Festival is the nation's largest art festival that connects the 12 major art fairs and biennales taking place nationwide. The 2025 festival takes place in September, inviting visitors to enjoy the world of art.