Euljiro Nogari Alley (을지로 노가리골목) - Area information - Korea travel information

Euljiro Nogari Alley (을지로 노가리골목)

5.2Km    2025-11-06

Eulji-ro 129, Jung-gu, Seoul

Going out of Exit 3 of Euljiro 3-ga Station on Seoul Metro Line 3 and turning to the alley, you will find many pubs selling Nogari/Dried Young Pollack (Korean people grill and dip it in red pepper paste to eat as a side dish with alcohol) and restaurants specializing in Golbaengi/Sea Snails (It is a kind of conch shell, and Korea people made it a seasoned dish and enjoy it with Somyeon/Thin Noodles or use it as a bar sack). People gather in small groups at every outdoor table and sit in every alley to enjoy beer and snacks on weekday evenings and weekends, so it isn't easy to find a seat.
Originally, this area was lined with various company buildings and shops selling tools. However, in 1980, the pub 'Eulji OB Bear' opened, and as similar pubs opened nearby, it naturally came to be called 'Euljiro Nogari Alley.' As the affordable prices of snacks and beer attracted nearby office workers and college students, it has become increasingly popular, leading to its current status.
Here, along with a cold draft beer, let's try the K-snacks only available in Korea, such as Nogari/Dried Young Pollack and Golbaengi/Sea Snails. In addition, snacks such as chicken and fried dishes are also available, so try various snacks.

Seokparang (석파랑)

5.2Km    2024-09-02

309 Jahamun-ro, Jongno-gu, Seoul

Seokparang is a place built by relocating the Sarangchae of Heungseon Daewongun, the father of King Gojong of the Joseon dynasty. It boasts beautiful late Joseon-style gardens and three traditional hanok buildings. Here, one can enjoy authentic Gungjung hanjeongsik (royal Korean table d'hote) for both lunch and dinner, featuring meticulously prepared dishes such as traditional porridge, chilled salads, steamed prawns, kimchi cabbage wraps with pork, soybean paste jjigae set menu, and desserts. Diners can also savor traditional liquors crafted by artisans from across the country.

Namsangol Hanok Village (남산골한옥마을)

5.2Km    2025-07-14

28 Toegye-ro 34-gil, Jung-gu, Seoul

Namsangol Hanok Village opened in 1998 on the northern side of Namsan Mountain in the center of the capital. This village has five restored hanok (traditional Korean house) premises, a pavilion, a traditional garden, a performance art stage, and a time capsule plaza, making it a perfect spot for locals and tourists to take a leisure walk. Upon entering from the front gate, visitors will get a taste of Korea's traditional life while escaping from bustling city life. The traditional garden with its pavilion and old houses creates a peaceful ambiance before the forested Namsan Mountain. A time capsule commemorating Seoul’s 600th anniversary was buried in 1994 at the highest point of the village and is scheduled to be reopened 400 years later in 2394.

The five hanok premises at Namsangol Hanok Village once belonged to aristocrats and government officials of the Joseon dynasty. Each house was originally located in a different neighborhood, but they were all moved to this area and restored to their original form. The houses were rebuilt using their original materials, except for one house, where the materials were too old and deteriorated to be reused. The premises were carefully restored and replicated according to their original form to depict the owners’ social class and personality. These buildings are now used as an exhibit to portray the living environment during the Joseon dynasty and as a venue for educational and cultural programs for children and tourists.

Some of the unique programs and activities to participate in include wearing hanbok, folding hanji (traditional Korean paper), writing in Korean, traditional tea ceremony, traditional etiquette school, and herbal medicine experience. There are also taekwondo demonstrations and other various performances held around the village. Visitors can also try traditional games such as yunnori (traditional board game), or understand more about the area through a guided tour.

Public Hanok Night Out (공공한옥 밤마실)

5.2Km    2025-06-10

37 Gyedong-gil, Jongno-gu, Seoul
+82-2-741-1033

Public Hanok Night Out is a special evening event that allows limited access to the nine public hanok buildings, including the Bukchon Culture Center, after sundown. The event is carefully prepared to make the hanok buildings accessible as much as possible. In addition, the event also offers a variety of programs to entertain the visitors. The event aims to raise awareness about embracing differences and diverse values during this time of ever-changing global society, as well as expand the the cultural values of hanok as something more unique.

GRANDHAND. Gahoe (그랑핸드 가회점)

5.2Km    2025-12-04

61 Bukchon-ro 11-gil, Jongno-gu, Seoul

Launched in 2014 at a small hanok in Bukchon Hanok Village, this Korean perfume brand now has nine stores around Seoul. With no advertisements or online sales, GRANDHAND has preserved its roots for years. GRANDHAND. Gahoe located amidst the beautiful surroundings of Bukchon Hanok Village and various art museums has customers of all ages and nationalities.

Samcheong-dong Street (삼청동길)

5.2Km    2025-01-22

107 Samcheong-ro, Jongno-gu, Seoul

It is said that Samcheong-dong was named from the story about the three "cheong" (Chinese character meaning clean) of the area, namely the mountain, water, and people. Another theory is that the origin of the region's name came from Samcheongjeon Hall where three tablets called "Taecheong," "Sangcheong," and "Okcheong," were set up based on Taoism. Samcheong-dong Street features a mixture of old scenes of hanok buildings with traditional beauty and modern scenes of galleries and cafés, creating a unique atmosphere. Visitors can feel the abundant cultural mood at every corner of the street through the art galleries, museums, antique shops, and quiet pathways.

Step It Up(스텝잇업)

5.2Km    2025-12-04

서울특별시 중구 마른내로 47 (초동)

Myungbo Art Hall (명보아트홀)

5.2Km    2025-04-15

47 Mareunnae-ro, Jung-gu, Seoul

Located in Euljiro 3(sam)-ga, the heart of Seoul, Myungbo Art Hall is a cultural complex that consists of a professional theatre hall. Renovated from Myungbo Theater in 2009, Myungbo Art Hall is equipped with state-of-the-arts lighting and sound equipment that guarantees high-quality theatre experience for the audience. In addition, the hall also has comfortable seats along with other amenities for the audience's convenience. Myungbo Art Hall aims to globalize Korean performance culture by creating a variety of content that incorporate Korean theatre with tourism. This area is also where the house of Admiral Yi Sun-sin was located, which is honored with a memorial plaque listing his accomplishments.

Rakkojae Seoul Bukchon Hanok Hotel (락고재 서울 북촌 한옥호텔)

5.3Km    2025-10-27

49-23 , Gyedong-gil, Jongno-gu, Seoul

Rakgojae Bukchon Hanok Hotel in Jongru-gu, Seoul, is a traditional hanok compound with a 130-year history, renovated by master carpenter Jeong Yeong-jin. The elegant gate and stone walls, the traditional roof tiles, the jangdokdae jar store, the pavilions and ponds - not to mention the beautiful pine trees - express the archetypal beauty of hanok. Sitting on the daecheongmaru (wooden patio) with a breeze in the trees, guests will feel taken back in time. Guestrooms are clean and comfortable, and visitors can relax in a wood-fired red-clay sauna and a jade-covered ondol room,. Traditional culture programs are available.

Gahoe Museum (가회민화박물관)

5.3Km    2025-10-31

52 Bukchon-ro, Jongno-gu, Seoul

Opened in 2002, Gahoe Museum exhibits folk paintings and amulets reflecting the lifestyle and wishes of the Korean people from ancient times. Inside the Hanok gallery, visitors can immerse themselves in the traditions of Korea, including old paintings depicting people's lifestyle in the past and religious beliefs, and roof tiles in the shape of humans or goblins. Visitors will also find folding screens and religious objects used in the past that show skills and knowledge of Korean ancestors.