HiKR Ground (하이커 그라운드)

965.5M 2025-06-18

40 Cheonggyecheon-ro, Jung-gu, Seoul

Located inside the Korea Tourism Organization Seoul Center, HiKR Ground is a Korean tourism publicity center where visitors can experience K-pop and view media art at the same time. The name "HiKR Ground" embodies the meaning that Korea (KR) will greet ("Hi") global tourists and become a playground. Notably, it provides Korean tourism content in multiple ways for the younger generation to enjoy. On the first floor, there is a space to enjoy various media arts through the large media screen HiKR Wall, where visitors can see "Landscape of the New City" by media artist Lee Lee-nam, and Korean tourism videos submitted by global hallyu fans. On the second floor, visitors can make their own K-pop music videos using the XR Live Studio. At the window facing the restored Cheonggyecheon Stream, there is a mesmerizing artwork called ''North Wall'' by installation artist Suh Do-ho. On the third and fourth floors, visitors can get immersed in Korean local tourism through various arts, experiences, and exhibitions.

We Ride (위라이드)

965.5M 2023-07-28

40 , Cheonggyecheon-ro, Jung-gu, Seoul

"The best way to tour Seoul"
With WeRide's certified tour guides, travelers can experience unforgettable memories by riding an electric bicycle to attractions hidden all over Seoul. The tour takes 2 hours and 30 minutes, and participants can safely tour around Seoul with a professional guide. The fun of electric bicycles adds to the joy of the guide's story of Korean culture. If there are guests who cannot ride bicycles, they can use electric rickshaws. There is also a bicycle rental service for bicycle riders traveling in Korea.

Mediround.Corp (주식회사 메디라운드)

965.5M 2025-07-07

(#7, 8th Floor, Korea Tourism Organization Seoul Center) 40 Cheonggyecheon-ro, Jung-gu, Seoul

Mediround is a specialized infrastructure service company providing expert assistance (HELP) for attracting international patients.

- H (Human Resource): Matching medical interpreting and customer service (CS) personnel
- E (Education): Training and development of professionals for international patient attraction
- L (Logic): Registration of international patient attraction institutions and setting up attraction business infrastructure
- P (Promotion): Development of international patient attraction products and global promotion

Mediround operates the international medical coordinator subscription service, Mycoordy. Mycoordy offers information on Korean medical institutions, online consultation, reservation services, interpretating support, and payment services.

MJ FLB ((주)엠제이에프엘비)

965.5M 2025-07-07

#809, 8F, 40 Cheonggyecheon-ro, Jung-gu, Seoul

MJ FLB attracts foreign patients in eight medical specialties (plastic surgery, dermatology, dentistry, ophthalmology, gynecology, men's urology, orthopedics, and physical checkups), mainly targeting Chinese-speaking clients. It provides dedicated reservation and consultation services to foreign patients. Additionally, it has professional Chinese medical interpreters to ensure smooth communication between the hospital staff and patients, thus ensuring an efficient treatment. MJ FLB attracts foreign patients through customized social media promotions and marketing collaborations with influencers who have experienced its hospital services.

Miduem Eyewear - Hoehyeon Branch [Tax Refund Shop] (믿음안경 회현)

967.5M 2024-04-18

33-1, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Miduem Optics [Tax Refund Shop] (믿음안경)

967.5M 2024-06-27

33-1, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Queen Plaza (퀸프라자)

969.3M 2021-06-19

29, Namdaemunsijang 6-gil, Jung-gu, Seoul
+82-2-775-8400

Queen Plaza offers diverse items for people of varying ages from children to seniors. Consisting of many shops, it is particularly popular among families. On the third floor, designer clothing and accessories can be found.

Jangan Accessory Shopping Center (장안 액세서리상가)

971.1M 2021-06-04

42-2, Namdaemunsijang 4-gil, Jung-gu, Seoul
+82-2-753-5600

Jangan Accessory Shopping Center has a history of offering visitors unique accessories with colorful designs. Each shop boasts its own items, different from other stores. Visitors can enjoy purchasing accessories at discounted prices.

Choeun Optical - Hoehyeon Branch [Tax Refund Shop] (조은안경 회현)

976.8M 2024-04-22

Joeun Eyewear, 42, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Namdaemun Market Gourmand Alley (Kalguksu Alley) (남대문시장 먹자골목(칼국수 골목))

976.6M 2023-11-06

42-1, Namdaemunsijang 4-gil, Jung-gu, Seoul

Namdaemun Market is a massive market in Seoul filled with history and traditions. In the market, there is a place where people can dine without worrying about time or money, in an unmistakably Korean atmosphere, and that is the Gourmand Alley (Kalguksu Alley). The alley is lined with stalls selling similar fare, and people sit down in front of them, shoulder to shoulder, to enjoy their meal. Namdaemun Market’s Gourmand Alley specializes in noodle soup and steamed barley rice sets. The latter is a mixture of rice and barley, which is then steamed together. Its call to popularity is the nutty flavor imparted by barley. It has a healthy taste like no other, so make sure to check it out. Each order often comes with two or three separate menus (noodle soup, steamed rice, cold buckwheat noodles, etc.), along with a sumptuous array of side dishes like kimchi. Because this spot is beloved by diners of all ages, one often has to wait to get one’s turn during meal hours or on weekends. Keep in mind that the alley’s age often manifests itself in its crowdedness and lower attention to hygiene.
Another thing to note is that first-time visitors often find it difficult to find the entrance to the alley. The entrance is the transparent plastic door right next to “Segye-ro Eyeglasses Shop,” which can be found right across from Exit 5 of Hoehyeon Station on Seoul Subway Line 4. The door is rather small and difficult to find, but once you enter the doorway, you will immediately see the stalls unfolding in front of your eyes.

TV program “Life Masters (2005-)”
TV program “A Walk Around the Neighborhood (2018-2022)”

HiKR Ground (하이커 그라운드) - Area information - Korea travel information