73.4M 2025-04-07
63 Sogong-ro, Jung-gu, Seoul
+82-1588-1234
Shinsegae Department Store opened its doors as the first modern department store in the country in 1960. It stands where Korea's first department store, the Japanese Misreukkosi Department Store, used to be in the 1930s. After undergoing remodeling in 2007, it reopened as a luxury hall, featuring diverse brands ranging from the top three international luxury brands to new designer brands. In addition, the Trinity Gardens and art halls in the department store serve as a cultural space for a shopping experience that combines art and shopping.
116.8M 2024-03-18
39 Namdaemun-ro, Jung-gu, Seoul
This Renaissance-style three-story stone building is the museum of the Bank of Korea. The older Bank of Korea was established as the central bank of the Korean Empire in 1909 and has been designated as a National Historical Site. During the Japanese colonial period, the bank was renamed the Bank of Joseon, and the building was used as the main and head office of the Bank of Korea until 2001. The building has been used as the nation’s Money Museum since June 2001 in celebration of the 50th anniversary of the Bank of Korea. The museum has 13 exhibition rooms on two floors, with one basement floor and two above-ground floors. It holds special exhibitions of various currency and art collections to provide domestic and foreign visitors with the opportunity to enjoy the history and culture of currency. Visitors can learn about the Bank of Korea and the central banking system, as well as how to identify counterfeit notes and how money is produced and circulated. It is also a good place for children to learn about currencies from around the world. Advance reservations are required, and parking is not available. The museum can easily be reached via subway by getting off at Hoehyeon Station (Seoul Subway Line 4) and exiting through Exit 7.
191.3M 2024-03-06
B2, 70, Sogong-ro, Jung-gu, Seoul
+82-2-6450-5600
The Korea Postage Stamp Museum was established to promote stamp culture. Here, visitors can explore the history of stamps throughout the ages, with a wide variety of subjects and types. Its main facilities include Postal Service History, Hands-on Postage Stamp Experience, Informative Postage Stamps, and Philately Classroom. Reservations are required for weekend tours and can be made on the website.
221.6M 2025-10-23
B1 Floor, 72 Toegye-ro (Hoehyeon-dong 1-ga, SK Leaders' View Namsan), Jung-gu, Seoul
Founded in 2001 by board-certified dermatologists from Seoul National University College of Medicine, Leaders Dermatology has grown into a trusted network of over 12 clinics across Korea and internationally, with a team of more than 20 dermatologists and 150 medical professionals.
Our doctors are actively involved in global academic circles delivering lectures at renowned conferences and seminars and are dedicated to raising the bar for dermatological care. With a systematic, patient-centered approach, our mission is to become the No.1 dermatology clinic in customer satisfaction through excellence in service and results.
273.8M 2024-12-27
100 Toegye-ro, Jung-gu, Seoul
Byuldabang is a cozy space in the city, where the present and future of Starbucks coexist
Byuldabang is a special name. It combines the Korean words byul, which means stars, and dabang, which means a traditional space where people gather and talk over tea or drink. Byuldabang is the nickname Koreans generally use for Starbucks. Starbucks Byuldabang store opened in appreciation of customers of Starbucks Korea, celebrating its 22nd anniversary. This particular store is a Starbucks Reserve store with new concept food items, and is the first among Starbucks stores worldwide to have digital art wall decorations. The images projected to the art wall are “The Journey of Siren.” It is a surreal journey of Siren, who delivers coffee messages around the ocean, day and night. Customers love the story.
289.9M 2025-07-23
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Myeondong Jjukkumi is a jjukkumi (ocellerated octopus) restaurant located in Jung-gu, Seoul. It only takes about a 1-minute walk from Hoehyeon Station (Seoul Subway Line 4), Exit 2, a convenient location for both tourists and people who work in the area. Main menu items consist of jjukkumi and samgyeopsal (grilled pork belly), pork galbi (rib meat), bossam (cabbage wraps with pork), among other set menus. All dishes are cooked in the kitchen, and are known for their spicy kick and savory taste. The restaurant can accommodate group guests as it has a spacious hall as well as outdoor tables. Customers dining at the restaurant can help themselves to more side dishes at the self-service side dish bar and enjoy a hearty meal at a reasonable price.
289.9M 2025-09-15
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Bokidang is a handmade salt buns specialty bakery cafe located in Jung-gu, Seoul. It is conveniently located just a 30-second walk from Exit 2 of Hoehyeon Station, situated in an area with high foot traffic from office workers and tourists. Bokidang presents handmade salt bread and beverages made with carefully selected fresh ingredients, with the hope that "everyone who eats will be blessed." The signature menu features a lineup of salt breads inspired by the 12 zodiac animal characters, each embodying health, wishes, and small happiness in a single bite. The store has a clean and warm atmosphere with an indoor seating area and outdoor seating, accommodating group guests and offering takeout for added convenience.
298.0M 2024-05-17
21, Namdaemunsijang 4-gil, Jung-gu, Seoul
+82-2-753-2805
Opened in 1964, Namdaemun Market is the largest traditional market in Korea with shops selling various goods. All products are sold at affordable prices and the stores in this area also function as wholesale markets.
Most of the goods are made directly by the storeowners. Namdaemun Market is even open overnight, from 23:00 to 04:00, and is crowded with retailers from all over the country. When day breaks, the site of busy shoppers bustling around the market creates a unique scene that attracts tourists worldwide. Namdaemun Market sells a variety of clothes, glasses, kitchenware, toys, mountain gear, fishing equipment, stationery, fine arts, accessories, hats, carpets, flowers, ginseng, and imported goods.
301.4M 2024-07-30
57 , Myeongdong 2-gil, Jung-gu, Seoul
+82-2-778-8835, +82-10-3262-3503
Located in Myeong-dong, Jung-gu, Seoul, 57 Myeongdong Hostel is easy to remember because its name is the same as its address! Just a 5-minute walk from an airport bus-stop, and a 3-minute walk from Myeongdong metro station, the hostel offers single rooms with ensuite bathrooms, and is popular with single travelers or those on business trips. Breakfast, coffee and tea are provided free, and a mini washing machine can be used without charge. The hostel is close to the Myeongdong shopping district, and is also convenient for nearby tourist attractions. Tourist information and reservation services are provided at the front desk.
311.5M 2025-08-11
24-1, Myeongdong 8na-gil, Jung-gu, Seoul
+82-2-777-1704
Etude House is a cosmetics brand that sells makeup, hair, and fragrance products. The Etude House Myeongdong Chungmuro Branch, located in the heart of a major shopping district, carries a wide selection of cosmetics that customers may test before purchasing. Moreover, the brightly lit store interior, designed with a princess bedroom decor, adds fun to the experience.
It is visited largely by foreign customers from Japan, Thailand, China and other East Asian countries. To facilitate an easy shopping experience, the shop always has foreign staff available to assist. The most popular items include creams made using snail extract, lipsticks and eye shadows. Etude House also has many sales on facial mask packs, and tax refunds are available.