Jungmyeongjeon Hall (중명전)
1.6Km 2025-01-09
41-11, Jeongdong-gil, Jung-gu, Seoul
Located near Deoksugung Palace, Jungmyeongjeon Hall is a red-brick modern Western-style building. It was built in 1899 as the imperial library of the Korean Empire. After Deoksugung Palace caught on fire in 1904, the place became the temporary residence of Emperor Gojong. It also witnessed the tragic part of history in which the infamous Eulsa Treaty (Japan-Korea Protectorate Treaty), an illegal treaty forced by Japan, was signed in 1905. Its exhibition hall serves as a place for historical education.
Deoksugung Palace's Daehanmun Gate (덕수궁 대한문)
1.6Km 2025-01-13
99 Sejong-daero, Jung-gu, Seoul
Located near City Hall station, Daehanmun Gate is the main gate of Deoksugung Palace, one of the princiapl five palaces of Joseon dynasty. The name "Daehan" means wish for eternal prosperity of the Korean Empire. In front of the gate, the Palace Royal Guard Changing Ceremony is held twice daily, along with the reproduction of costumes and style throughout the year.
Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)
1.7Km 2025-07-11
99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444
Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.
The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.
As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.
The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.
YOU&I Clinic Myeongdong (유앤아이의원 명동점)
1.7Km 2025-11-24
#F301, 3rd Floor, Timewalk Myeong-dong Building, 78 Namdaemun-ro, Jung-gu, Seoul
YOU&I Clinic is a trusted dermatology and aesthetic clinic with extensive experience and expertise accumulated since 2006.
At YOU&I Clinic, we are committed to using authentic products, providing precise and honest treatments, and offering personalized services tailored to each individual’s needs.
We welcome clients not only from Korea but also from Japan, China, and Thailand, and offer Japanese and Chinese interpretation services. All foreign clients receive treatments at the same prices as Korean clients.
YOU&I Clinic specializes in lifting, petite procedures, and skin boosters, as well as a wide range of aesthetic skin treatments. We also provide thorough aftercare to ensure the highest level of satisfaction for every client.
Jeongdong-gil Road (정동길)
1.7Km 2024-06-19
2-1 Jeongdong-gil, Jung-gu, Seoul
Jeongdong-gil Road is one of Seoul's most famous walking paths, stretching from the intersection in front of Jeongdong Church to Saemunan-gil Road. The street holds importance in Korea's modern history, with the surroundings serving as a living museum of this. During the Joseon dynasty, the area developed into a residental space for distant members of the royal family, with a palace and royal tombs in the area. In 1999, the pedestrian walking area was expanded by turning the two-way road into a one-way road. Since then, the road has earned many awards and honors.
Korean Museum of Straw and Life (짚풀생활사박물관)
1.7Km 2022-09-15
45, Sungkyunkwan-ro 4-gil, Jongno-gu, Seoul
Korean Museum of Straw and Life is a private museum dedicated to the collection, research, and display of materials and historical accounts of diverse straws and their uses in Korea. As Koreans' lifestyle in the past heavily depended on agriculture and cultivation of crops, straws and grasses were easily found and had many uses. The museum aims to educate the general public of how different straw were produced and used by Korean ancestors as well as their significance in connection with today's lifestyle.
Jeongdong Theater (국립 정동극장)
1.7Km 2024-06-19
43 Jeongdong-gil, Jung-gu, Seoul
Jeongdong Theater is located along Deoksugung Stone Wall Path and serves as a cultural hub for local citizens. Opened in 1995, Jeongdong Theater is historically significant as it was established to restitute the legacy of Wongaksa, the first modern theater in Korea. Jeongdong Theater features numerous critically-acclaimed productions, such as “Traditional Art Performance,” “Masters Exhibition,” and “Art Frontier,” as well as programs like “Art Stage at Noon” that are geared toward the general public. As a result, Jeongdong Theater has become one of Korea's representative traditional arts performance theaters and was designated as a Seoul Future Heritage in 2015.
The theater successfully held the performance “Miso” in 2010, featuring the traditional musical "Love Songs from Chunhyang," written and created by Jeongdong Theater. The musical attracted many international visitors from all over the world, passing on Korean cultural values and beauty, as well as gaining the attention of critics worldwide. In addition, the theater also produced "The 2nd Story of Miso: Baebijang-jeon," offering a modern interpretation of the fundamental values found in Korea's culture and art.
Beauty Play (뷰티플레이)
1.7Km 2025-11-14
73 Myeongdong-gil, Jung-gu, Seoul
Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.
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