Isae (이새) - Area information - Korea travel information

Isae (이새)

152.1630993814007m    16890     2020-04-24

43-1, Insadong-gil, Jongno-gu, Seoul
+82-2-6713-5592

Targetting middle-aged customers and senior citizens, Isae only uses chemical-free fabrics. Natural fabrics and dyeing characterize clothing in Isae along with functional comfort. Both modern and hanbok (traditional Korean clothing) styles are available.

Jogeum (조금)

152.04387662780255m    64     2021-03-29

62-4, Insadong-gil, Jongno-gu, Seoul
+82-2-725-8400

It is a Japanese-style hot pot rice store. The best menu at this restaurant is Hot Stone Pot Rice. This Korean dishes restaurant is located in Jongno-gu, Seoul.

Hanji Chueok (Recollections) (한지추억)

154.5213329908191m    15002     2022-09-16

6, Insadong 7-gil, Jongno-gu, Seoul
+82-2-735-2059

Hanji Chueok (Recollections) is one of the better-known craft shops in Insa-dong and has even been featured by a number of international magazines. Prepared using traditional Korean processing methods, hanji is a type of beautiful, high-quality paper. Hanji Chueok is a great place to experience the tradition of hanji crafts; accessories, photo frames, and interior design items line the store shelves. Visitors can not only purchase extremely well-crafted items, but can also participate in seminars taught by professional artists to learn how to make their own hanji items. Visitors can take home their hanji creations as a lovely souvenir at the conclusion of the seminar.

Jirisan Restaurant (지리산)

155.08156709294198m    27615     2019-08-01

30, Insadong 14-gil, Jongno-gu, Seoul
+82-2-723-4696

Jirisan is one of the representative Korean restaurants in Insa-dong, an area known for its traditional culture. One of the trademarks of this restaurant, besides its amazingly delectable bean and tofu dishes, is a wooden sign that welcome guests into a neat and cozy interior.

Each day, fresh beans are ground at the restaurant to prepare dishes such as soybean paste, soft tofu, and bean-curd tofu stew. Bean-curds are prepared by using seawater, which gives the tofu a unique flavor. The fresh and clean taste of the tofu is one of the many reasons that choosey tofu aficionados flock to the restaurant.

Not just limited to tofu, Jirisan presents customers with a full-range of side dishes such as kimchi, japchae (glass noodles with sautéed vegetables), cucumber kimchi, seasoned seaweed, braised lotus roots, roasted yellow corbinas (a type of fish), leafy greens, bean-curd stew, and more. The restaurant gives visitors a chance to experience a hearty traditional Korean-style meal, but has thoughtfully toned down its seasonings to appeal to a wider audience (particularly those not used to spicy foods).

One of the recommended menu items is the Jirisan set meal, which offers diners the chance to sample foods that are popular in the Jirisan region. Adventurous diners may want to try the sea urchin soup or dried Pollack soup.

The restaurant, originally a traditional Korean house, has been modified over the years to better suit the needs of its customers. The walls surrounding the structure were removed and a glass ceiling was installed to allow guests to enjoy the natural light of the sun as they sample some of the area’s best traditional Korean cuisine.

High - Anguk Branch [Tax Refund Shop] (하이엔드코리아 안국)

158.8826971094062m    0     2024-04-17

1F, 62-5, Insadong-gil, Jongno-gu, Seoul

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Imun Seolnongtang (이문설농탕)

161.83943146241066m    25761     2022-01-25

38-13, Ujeongguk-ro, Jongno-gu, Seoul
+82-2-733-6526

Imun Seolnongtang has been serving its hearty seolleongtang for over a hundred years since it first opened in 1907. Even its name has a long history: the word imun comes from Imun-gol, the now-obsolete name of the restaurant’s location, and seolnongtang, an old variation of the word seolleongtang. During the Japanese colonial rule, the restaurant’s regular customers included Gijeong Son, the marathon gold-medalist at the 1936 Berlin Olympics. To make the rich seolleongtang broth, beef meat and bones are simmered for more than 15 hours. Try putting rice and minced green onion in your seolleongtang for a warm and tasty experience. Kkakttugi (diced radish kimchi), provided as a side dish, is also delicious.

Sanchon (산촌)

163.40539421264464m    35899     2019-06-13

30-13, Insadong-gil, Jongno-gu, Seoul
+82-2-735-0312

Founded and opened by Monk Jeongsan, Sanchon is a vegan-friendly restaurant that mainly serves temple foods. The dishes found here are a results of Kim Yun-sik, who was inspired by the simple, clean and healthy diet that a Buddhist practitioner taught him years ago. Now, being a top authority on vegetarian food in Korea, Kim Yun-sik helped perfect the standard and quality of temple food.  

The dishes are made with all natural ingredients such as vegetables and mountain herbs, and are cooked without chemical additives. The actual dishes served vary by season, and in order to meet the tastes of the general public, the restaurant includes "five spices" (garlic, shallots, mountain leeks, etc.), which monks are typically not allowed to eat. Those who would like their food without these ingredients are asked to make their request at least one day prior to visiting.

Gallery Park Young Sook - Atelier Seoul (박영숙요 (아틀리에서울))

167.6921797562176m    17614     2020-04-23

30, Insadong-gil, Jongno-gu, Seoul
+82-2-730-7837

Gallery Park Young Sook (Atelier Seoul) is the gallery of the modern potter, Park Young Sook. The gallery displays and sells white porcelain representing the Joseon dynasty, Buncheong ware, and ceramics with modern flavors. As the name implies, the gallery feels more like a showroom than a shop, even though the various items, including flower vases, decorative ceramics, and daily use earthenware are for sale. Queen Elizabeth II of England visited Gallery Park Young Sook during her second visit. The gallery has even expanded, with another branch opening in New Jersey.

Insa Art Plaza (인사아트 프라자)

168.20302028826168m    18851     2020-04-23

34-1, Insadong-gil, Jongno-gu, Seoul
+82-2-730-9969

Insa-dong (인사동)

170.75006953659536m    873651     2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.