Hyangnamu Tree in Changdeokgung Palace (창덕궁 향나무)

449.5M 2025-01-13

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-3668-2300

Hyangnamu or 'Aromatic Tree' in Changdeokgung Palace is estimated to be about 700 years old, meaning it had likely been planted before the palace was built. It stands 12m in x_height, measures 5.9m in girth around the roots, and has branches spreading in all four directions. It is designated and protected as a National Natural Monument.

Danha(단하)

455.4M 2025-11-05

39-7 Palpan-gil, Jongno-gu, Seoul

BLACKPINK's “HOW YOU LIKE THAT” music video created a sensation, reaching 100 million views within 32 hours of its release. The most noteworthy part of the music video was the hanbok they wore. Danha, which was in charge of making the costumes, improved the traditional hanbok and completely recreated it as a stage costume, garnering attention from all over the world. Danha is famous for designing hanboks using traditional patterns. The patterns engraved on the clothes in the BLACKPINK music video used the phoenix design pattern of the royal cloth. Danha's hanbok can be purchased through the online shop, and if you want to have it custom-made, you can visit Danha Maison after making a reservation.

Bukchon Hanok Village Gamgodang Street (북촌한옥마을 감고당길)

464.0M 2025-10-30

Anguk-dong, Jongno-gu, Seoul

An alley with cute cafes and galleries
This is the road that appeared in the last episode and the flashback scene where Choi Ung (played by Choi Woosik) and Kuk Yeonsoo (played by Kim Dami) got drunk. Behind the Seoul Craft Museum in Bukchon Hanok Village, it extends for about 440m from Poongmoon Girls' High School to Jeongdok Library. There are many pretty cafes and galleries on the cozy road, and there are also craft markets open, so there is plenty to look around. The alley where Kuk Yeonsoo walked with the drunken Choi Ung on her back is Yunboseon Street in the middle of Gamgodang Street. It stretches along the hill between narrow tiled walls and stone walls, giving off a unique atmosphere.

Samcheong-dong Street (삼청동길)

492.2M 2025-01-22

107 Samcheong-ro, Jongno-gu, Seoul

It is said that Samcheong-dong was named from the story about the three "cheong" (Chinese character meaning clean) of the area, namely the mountain, water, and people. Another theory is that the origin of the region's name came from Samcheongjeon Hall where three tablets called "Taecheong," "Sangcheong," and "Okcheong," were set up based on Taoism. Samcheong-dong Street features a mixture of old scenes of hanok buildings with traditional beauty and modern scenes of galleries and cafés, creating a unique atmosphere. Visitors can feel the abundant cultural mood at every corner of the street through the art galleries, museums, antique shops, and quiet pathways.

PKM Gallery (PKM갤러리)

545.0M 2024-03-18

40 Samcheong-ro 7-gil, Jongno-gu, Seoul

PKM Gallery, now providing 397 square meters of exhibition space, includes a main building with a maximum x_height of 5.5 meters comprising two upper stories and a two-story basement. PKM+, an annex built in 2018, has one upper story and a basement floor and is equipped with a boutique-like gallery space.
The gallery not only exhibits the works of leading figures in Korean contemporary art, but has also succeeded in introducing renowned international artists to the Korean audience. As an incubator for emerging young artists, PKM Gallery has been organizing exhibitions to encourage their growth as leading artists of the next generation. PKM gallery, the first among the Korean galleries invited to participate in the Frieze Art Fair in 2004, played a major role in advancing Korean contemporary art to the global art market.

The Children’s Museum of the National Folk Museum of Korea (국립민속박물관&국립민속박물관 어린이박물관)

557.5M 2025-06-19

37 Samcheong-ro, Jongno-gu, Seoul

The Children’s Museum of the National Folk Museum of Korea, located within Gyeongbokgung Palace, showcases artifacts related to Korean traditional culture. This interactive museum allows children to experience and learn about various aspects of Korean traditional clothing, food, society, culture, and games firsthand. Especially catering to children from Asian countries, there is a service for renting items, and reservations are required for admission.

Slow Steady Club - Samcheong Branch [Tax Refund Shop] (슬로우스테디클럽 삼청)

561.3M 2024-06-27

2F, 84, Yulgok-ro, Jongno-gu, Seoul

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K.O.N.G Gallery (공근혜갤러리)

569.8M 2025-10-28

38 Samcheong-ro 7-gil, Jongno-gu, Seoul (Samcheong-dong)

Since its opening in 2005, the gallery has made a significant impact on the Korean photography scene by introducing world-class photographers to Korea. It relocated to its present site next to the Cheongwadae, Samcheong-dong, in 2010, adding spaces for painting, sculpture, video, installation, and other forms of contemporary art. The gallery focuses on artists based in Paris, London, and New York, presenting works that represent the current state of contemporary art in the 21st century. It also plays a vital role as a Korean gallery by discovering young Korean artists and supporting their overseas activities.

Osulloc - National Museum of Modern and Contemporary Art Branch [Tax Refund Shop] (오설록 현대미술관)

570.5M 2024-04-23

30, Samcheong-ro, Jongno-gu, Seoul

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Songhyeon Green Plaza (열린송현 녹지광장)

570.5M 2025-11-11

Songhyeon-dong, Jongno-gu, Seoul

Songhyeon Green Plaza, located between Gyeongbokgung Palace and Jongno, is a space for culture and rest. The site was formerly used as housing for Shiksan Bank during Japanese rule. After Korea’s liberation, it served as a residence for the US Embassy and military personnel. Later in 1997, it was returned to the Korean government but remained unused for years. In 2022, the ownership was transferred to the Korean House and Land Corporation and then to the Seoul Metropolitan Government, which redeveloped it into a green plaza and opened it to the public. Upon entering the plaza, visitors are greeted by a spacious lawn adorned with flowers during the blooming season. The plaza is connected to the nearby tourist attractions through shortcuts cutting through it, including Cheong Wa Dae (Blue House), Gwanghwamun Plaza, Insa-dong, and Bukchon Hanok Village.

Hyangnamu Tree in Changdeokgung Palace (창덕궁 향나무) - Area information - Korea travel information