Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운)

5.5Km 2025-06-30

266 Jong-ro, Jongno-gu, Seoul
+82-2-2262-0114

Dongdaemun Shopping Complex is one of Korea’s most well-known markets. It was founded in December 1970 as the largest of its kind in Asia and has maintained that status for the last 40 years. Browsing the plethora of shops, you can find fabric and clothing following all the latest global fashion trends. Dongdaemun Shopping Complex continues to build up its reputation as a hub of international design.

Euljiro Nogari Alley (을지로 노가리골목)

5.5Km 2025-11-06

Eulji-ro 129, Jung-gu, Seoul

Going out of Exit 3 of Euljiro 3-ga Station on Seoul Metro Line 3 and turning to the alley, you will find many pubs selling Nogari/Dried Young Pollack (Korean people grill and dip it in red pepper paste to eat as a side dish with alcohol) and restaurants specializing in Golbaengi/Sea Snails (It is a kind of conch shell, and Korea people made it a seasoned dish and enjoy it with Somyeon/Thin Noodles or use it as a bar sack). People gather in small groups at every outdoor table and sit in every alley to enjoy beer and snacks on weekday evenings and weekends, so it isn't easy to find a seat.
Originally, this area was lined with various company buildings and shops selling tools. However, in 1980, the pub 'Eulji OB Bear' opened, and as similar pubs opened nearby, it naturally came to be called 'Euljiro Nogari Alley.' As the affordable prices of snacks and beer attracted nearby office workers and college students, it has become increasingly popular, leading to its current status.
Here, along with a cold draft beer, let's try the K-snacks only available in Korea, such as Nogari/Dried Young Pollack and Golbaengi/Sea Snails. In addition, snacks such as chicken and fried dishes are also available, so try various snacks.

Heunginjimun Gate - Dongdaemun Gate (흥인지문)

5.5Km 2025-10-23

288, Jong-ro, Jongno-gu, Seoul
+82-2-2148-1842

Heunginjimun Gate was built to protect Hanseongbu, which historically housed essential government facilities. Heunginjimun Gate was the gate on the east side of the outer wall of Seoul Fortress among eight gates. It is referred to as Dongdaemun Gate as well. The gate was constructed during King Taejo’s 5th year in 1396, remodeled during the reign of King Danjong in 1453, and was newly built in 1869 during the sixth year of King Gojong’s reign in 1869.

The gate features a hipped roof with five front and two side compartments on a two-storied building. The thin and weak bracket system supports the eaves and is excessively decorated, reflecting the construction features of the late Joseon period. Also, outside of the fortress is the half-circle-shaped Ongseong, a small wall, to protect the gate.

One of the unique factors of Heunginjimun Gate is that it is the only gate among Seoul’s eight to have Ongseong, further exhibiting the style of construction used during the late Joseon period.

HOTEL QB (호텔큐비(호텔QB))

5.6Km 2024-12-23

322-10 , Jong-ro, Jongno-gu, Seoul
+82-2-743-1294

Hotel QB in Jongno-gu, Seoul, is conveniently located a 3-minute walk from Dongdaemun subway station and close to the airport bus stop. Rooms range from single rooms for individual travelers to a quad room, and there is a studio and fitting room where selfies and photos can be taken. The hotel cafe has a microwave, water purifier and refrigerator, and customized travel consulting and free luggage storage are provided in the lobby. Dongdaemun History and Culture Park, Dongmyo Flea Market and a variety of fashion wholesalers are all nearby.

Donga Stationery (동아완구)

5.6Km 2024-09-11

5 Jong-ro 52-gil, Jongno-gu, Seoul

Donga Stationery is a stationery store located along Changsin-dong Stationery Street. The stop offers a full range of stationery and character goods and is popular among children and adults alike. The shop is located right by Dongdaemun Station (Seoul Subway Line 1), Exit 4, making it easily accessible.

Cheonggyecheon Museum (청계천박물관)

5.6Km 2021-11-02

530, Cheonggyecheon-ro, Seongdong-gu, Seoul
+82-2-2286-3410

Cheonggyecheon Museum officially opened in October 2005. The museum’s long, glass exterior represents the flowing waters of Cheonggyecheon Stream, which runs through the heart of Seoul. The museum has a permanent exhibition hall, special exhibition hall, educational hall, and an auditorium. The museum contains visual representations of Seoul before and after the transition of Cheonggyecheon Stream. The permanent exhibition hall was remodeled in October 2015, and now offers even more ways to view the history of Seoul as shaped by Cheonggyecheon Stream.

Korea Postage Stamp Museum (우표박물관(구.우표문화누리))

5.6Km 2024-03-06

B2, 70, Sogong-ro, Jung-gu, Seoul
+82-2-6450-5600

The Korea Postage Stamp Museum was established to promote stamp culture. Here, visitors can explore the history of stamps throughout the ages, with a wide variety of subjects and types. Its main facilities include Postal Service History, Hands-on Postage Stamp Experience, Informative Postage Stamps, and Philately Classroom. Reservations are required for weekend tours and can be made on the website.

Seoul Folk Flea Market (서울 풍물시장)

5.6Km 2025-04-11

21 Cheonho-daero 4-gil, Dongdaemun-gu, Seoul
+82-2-2232-3367

The Seoul Folk Flea Market is located around Cheonggyecheon Stream's Hwanghakgyo Bridge and Sinseol-dong Station and is on its way to becoming a famous tourist attraction along with the already famous Cheonggyeocheon Stream. The Seoul Folk Flea Market is one of the major folk flea markets preserving the culture of the traditional Korean marketplace and drawing in visitors with a range of folk items that embody the unique charm of Korea. Folk items include everyday items, souvenirs, traditional goods and even traditional foods, allowing visitors to enjoy shopping and eating all under the same roof.

The Seoul Folk Flea Market originated from the flea market in Hwanghak-dong where many street shops and vendors gathered around Cheonggyecheon Stream before it was restored and modernized into its current state. The market was relocated to the Dongdaemun History & Culture Park (Formerly Dongdaemun Stadium) while the Cheonggyecheon Stream was undergoing restorations, and was moved back to Cheonggyecheon Stream sometime later. Seoul City aims to market Seoul Folk Flea Market as a new shopping spot at its current location, the former site of Sungin Girls' Middle School on Cheonggyeo 8-ga Street, near Cheonggyeocheon Stream to develop the Korean representative folk flea market-related tourism industry.

The main items of the Seoul Folk Flea Market include a diverse range of folk items, traditional crafts, local specialties and fashion items. You may also enjoy a range of foods and snacks including traditional Korean food and fusion cuisine from all over the world. What is special about the market is that you can find rare goods and authentic traditional items that cannot be found at other markets. The market atmosphere is a mix of old, revered traditions and modern aspects, providing visitors with a great shopping experience. The Seoul Folk Flea Market is truly a traditional flea market well worth visiting.

Shinsegae Department Store - Main Store (신세계백화점 (본점))

5.6Km 2025-04-07

63 Sogong-ro, Jung-gu, Seoul
+82-1588-1234

Shinsegae Department Store opened its doors as the first modern department store in the country in 1960. It stands where Korea's first department store, the Japanese Misreukkosi Department Store, used to be in the 1930s. After undergoing remodeling in 2007, it reopened as a luxury hall, featuring diverse brands ranging from the top three international luxury brands to new designer brands. In addition, the Trinity Gardens and art halls in the department store serve as a cultural space for a shopping experience that combines art and shopping.

Beauty Play (뷰티플레이)

5.6Km 2025-11-14

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.

Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운) - Area information - Korea travel information