Gyeongbokgung Palace (경복궁)

353.3M 2025-10-23

161 Sajik-ro, Jongno-gu, Seoul
+82-2-3700-3900

Gyeongbokgung Palace was built in 1395 as the official palace of the Joseon dynasty by Yi Seong-gye, the future King Taejo and founder of the new regime. Gyeongbokgung Palace is commonly referred to as the Northern Palace because of its location to the north, comparied to Changdeokgung Palace in the east and Gyeonghuigung Palace in the west. Gyeongbokgung Palace is arguably the most beautiful and is the largest of all five palaces. Many Joseon kings were crowned here. The premises were once destroyed by fire during the Imjin War (1592-1598). However, all of the palace buildings were later restored under the leadership of Heungseondaewongun during the reign of King Gojong. The assassination of Empress Myeongseong, however, resulted in Gyeongbokgung Palace losing its function as a royal palace, eventually witnessing the downfall of the Joseon dynasty. Gyeongbokgung Palace retains the original Gyeonghoeru Pavilion, a prime example of Joseon architecture, and the Hyangwonjeong Pavilion and pond. The sculptures in the Geunjeongjeon Hall exemplify Joseon-era sculpture techniques. The west side of the area outside Heungnyemun Gate is occupied by the National Palace Museum of Korea, while the eastern side of Hyangwonjeong Pavilion within the Gyeongbokgung Palace is occupied by the National Folk Museum of Korea.

K-Royal Culture Festival (궁중문화축전)

353.3M 2025-07-29

161 Sajik-ro, Jongno-gu, Seoul
+82-1522-2295

The K-Royal Culture Festival is held at the five Royal Palaces and Jongmyo Shrine. The festival first began in 2014 and provides visitors with first-hand knowledge of these important cultural heritages through unique performances, exhibitions, experiences and programs. The festival expanded in 2021 to be hosted twice a year, in spring and in fall.

DAHMSOJUNG[Korea Quality] / 담소정[한국관광 품질인증/Korea Quality]

356.2M 2025-01-06

16-2, Bukchon-ro 9-gil, Jongno-gu, Seoul
010-3749-9550

Dahmsojung, meaning ‘a house full of laughs’, is a hanok guesthouse that provides sincere services and comfortable relaxation. Located in the middle of Seoul’s city center, this hanok hotel-class guesthouse was built using traditional hanok construction materials including the 200-years-old Korean land pine from Gyeongju, and clay for rooms. The owner originally bought the land to build the residential area for the family, but wishing to promote the charms of the hanok building to foreigners, it was opened as a guesthouse in October 2012. This hanok guesthouse with modern elements is decorated with refined interior items. It provides a special breakfast that consists of steamed rice wrapped in a lotus leaf and tasty side dishes without any artificial seasonings. All the vegetables used for the meals are organic and cultivated by the owner. It also uses refined objects including high quality tableware, bedding (cotton bedclothes with colored stripes), authentic ceramics, lacquered painting by an artisan, and artistic living items. It carries out a cleaning and disinfection process every day as well. In particular, Hinoki cypress with a subtle scent was used for the bathroom. The home bar was installed especially for foreign guests who find it difficult to sit on the floor in the kitchen. These detailed consideration and decorations have attracted many guests including foreign diplomats, VIPs, and so on. It also operates a hands-on programs including ‘calligraphy’ and ‘making a fan’ that are held on the main floored room and are popular among foreign guests. Dahmsojung offers guests sophisticated services and comfortable facilities with a clean and traditional atmosphere that attracts many domestic and foreign guests.

Seoul Hiking Tourism Center - Bugaksan Branch (서울도심등산관광센터(북악산))

371.4M 2024-03-05

88 Samcheong-ro, Jongno-gu, Seoul

The Bugaksan branch of Seoul Hiking Tourism Center is located on Samcheong-dong Culture Street and provides various services to hikers. It provides hiking course guidance and information (available in Korean, English, Chinese, and Japanese) about the mountains of Seoul, including Bukhansan, Bugaksan, and Inwangsan Mountains, as well as promotional materials such as Seoul hiking tourism guidebooks and maps. Also, it operates hiking tour programs with various themes every week for foreigners and offers hiking gear rental services such as hiking boots, hiking attire, trekking poles, gloves, and crampons for foreigners. (Koreans accompanied by foreigners can also rent the gear.) In addition, there is a storage locker and lounge for visitors, so they can pack up and rest before hiking.

Hosim [Tax Refund Shop] (호심)

378.8M 2024-04-19

1F, 33, Bukchon-ro, Jongno-gu, Seoul

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Jigum - Jongno Branch [Tax Refund Shop] (JIGUM 종로)

390.8M 2024-04-18

F1, F2, 21-8, Bukchon-ro, Jongno-gu, Seoul

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Cheongsujeong (청수정)

397.4M 2024-03-18

91 Samcheong-ro, Jongno-gu, Seoul

Cheongsujeong is a traditional Korean restaurant specializing in mussel dishes near Gyeongbokgung Palace. Mussel rice is a traditional dish from Ulleungdo Island. The signature menu is the honghapbap jeongsik (mussel rice set menu), which includes mussel-infused rice served with soybean paste jjigae, various side dishes such as salads, acorn jelly, kimchi, grilled fish, and more. Additionally, they offer dishes like bulgogi deopbap (stir-fried bulgogi with rice), jeyukbokkeum (spicy stir-fried pork), and ojingeo bokkeum (stir-fried squid).

Danha(단하)

407.6M 2025-11-05

39-7 Palpan-gil, Jongno-gu, Seoul

BLACKPINK's “HOW YOU LIKE THAT” music video created a sensation, reaching 100 million views within 32 hours of its release. The most noteworthy part of the music video was the hanbok they wore. Danha, which was in charge of making the costumes, improved the traditional hanbok and completely recreated it as a stage costume, garnering attention from all over the world. Danha is famous for designing hanboks using traditional patterns. The patterns engraved on the clothes in the BLACKPINK music video used the phoenix design pattern of the royal cloth. Danha's hanbok can be purchased through the online shop, and if you want to have it custom-made, you can visit Danha Maison after making a reservation.

Dal Café (달 카페)

433.8M 2024-03-18

94-1 Samcheong-ro, Jongno-gu, Seoul
+82-2-735-7355

Dal Café is a café located in Bukchon Hanok Village, housed within a traditional Korean hanok. "Dal" means "moon" in Korean. The café is designed with lighting fixtures that give the impression of the moon hanging on the wall, making it a perfect spot for photography. The signature menu item here is the traditional Korean shaved ice with topping served in a traditional pot.

Gahoe Museum (가회민화박물관)

435.1M 2025-10-31

52 Bukchon-ro, Jongno-gu, Seoul
+82-2-741-0466

Opened in 2002, Gahoe Museum exhibits folk paintings and amulets reflecting the lifestyle and wishes of the Korean people from ancient times. Inside the Hanok gallery, visitors can immerse themselves in the traditions of Korea, including old paintings depicting people's lifestyle in the past and religious beliefs, and roof tiles in the shape of humans or goblins. Visitors will also find folding screens and religious objects used in the past that show skills and knowledge of Korean ancestors.

Gyeongbokgung Palace (경복궁) - Area information - Korea travel information