Beautiful Tea Museum (아름다운 차박물관)
1.5Km 2022-07-26
19-11, Insadong-gil, Jongno-gu, Seoul
+82-2-735-6678
Located in Insa-dong, The Beautiful Tea Museum aims to promote Korean tea culture. It preserves and exhibits tea related utensils and items, featuring those from the ancient Gaya and Joseon period as well as items from abroad such as China and Tibet. The museum also displays original tea pots and other ceramics made by young artists and ceramists. Inside the museum is a tea house named "Tea Story," serving a wide variety of teas. Visitors can also purchase tea leaves from all over the world at the Tea Shop.
NKDB North Korean Human Rights Exhibition Hall (북한인권전시실)
1.5Km 2025-11-13
393 Samil-daero, Jongno-gu, Seoul
The NKDB North Korean Human Rights Exhibition Hall is a permanent exhibition space dedicated to North Korean human rights. Although it is a small space, it resonates deeply and serves as a "dark tourism" site that records and testifies to the ongoing reality of human rights violations in North Korea. The North Korean Human Rights Information Center (NKDB), which operates this exhibition hall, is the organization that collects and archives the most extensive records of human rights concerning North Korean residents in the world. The testimonies and records presented here represent a living history, a story unfolding in the present, unavailable elsewhere. Through donated North Korean artifacts, including these records, visitors can glimpse the present-day North Korea and encounter artwork by North Korean defectors.
The Bus Stop (더버스스탑)
1.5Km 2024-03-12
26-1, Toegye-ro, 20-gil, Jung-gu, Seoul
+82-10-9083-9616
Located between Myeongdong Street and Namsan Mountain, this café is a perfect place to stop for a drink and dessert while traveling around Seoul, as its name means "bus stop". They serve tasty coffee, ade, bubble tea, and other drinks, as well as a variety of desserts. The neighboring Namsan Pork cutlet Street is worth a visit for meal before visit here.
Namsan Cable Car (남산 케이블카)
1.5Km 2024-10-25
83 Sopa-ro, Jung-gu, Seoul
+82-2-753-2403
Namsan Cable Car provides a panoramic view of downtown Seoul. The cable car has been in operation for over 40 years, taking tourists and residents alike to Namsan Seoul Tower, one of the most representative tourist attractions in the city.
Insadong Cultural Street (인사동 문화의 거리)
1.5Km 2023-12-26
Insa-dong, Jongno-gu, Seoul Metropolitan City
Insadong Cultural Street is a popular tourist destination for visitors from all around the world, thanks to its numerous art galleries, restaurants serving Korean table d’hote, traditional teahouses, and street vendors lining the streets. Its most recognizable feature is the use of Hangeul (Korean script) in storefronts, which allows the visitors to really see just what makes this place so special. Unlike the nearby Ikseon-dong Hanok Street, Insadong Cultural Street has larger streets with wider stores, so it is much easier to traverse. On evenings and weekends, one can find buskers performing on the side of the road.
Insa-dong (인사동)
1.5Km 2024-05-17
62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222
Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.
The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.
The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.
Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.
Toin (토인)
1.5Km 2025-11-05
48 Insadong-gil, Jongno-gu, Seoul
+82-2-736-5142
Toy store where you can buy Dalgona sets
It is a retro-style store that sells nostalgic toys and snacks. The small space is filled with colorfully colored wrapping paper and toys that are difficult to understand at first glance. As soon as you enter this place, children and adults will feel excited and their eyes will sparkle. Among the various products, the most popular item is by far the Dalgona set. It is good to make new memories by choosing snacks and toys that suit your taste
Lee Ri-Ja Hanbok Museum (이리자 한복전시관)
1.5Km 2022-08-08
20, Samcheong-ro, Jongno-gu, Seoul
+82-2-734-9477
The Lee Ri-Ja Hanbok Museum displays the traditional clothing worn in Korea from birth to death. All hanbok displayed at the museum are created by the hanbok designer Lee Ri-Ja herself, who has over 40 years of experience.
Yetchatjip (옛찻집)
1.5Km 2024-03-18
33-1 Insadong-gil, Jongno-gu, Seoul
+82-2-722-5332
Yetchatjip in Insa-dong offers a variety of teas including ssanghwacha (medicinal herb tea), jujube tea, lotus leaf tea, ginger tea, and citrus tea. Their signature dish during the summer is the yennal patbingsu (old-fashioned shaved ice with red beans), topped with sweet red bean and sweet rice cakes, served on finely shaved ice. Additionally, they offer traditional Korean snacks such as grilled rice cake stick, yakgwa (honey cookie), and traditional Korean sweets to accompany the tea.
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