Matthew Chang Anguk (메튜장 안국) - Area information - Korea travel information

Matthew Chang Anguk (메튜장 안국)

781.6M    2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Seochon Guest House [Korea Quality] / 서촌게스트하우스 [한국관광 품질인증]

791.6M    2023-09-05

28-3 , Jahamun-ro 7-gil, Jongno-gu, Seoul
+82-2-473-9680

Seochon Guest House in Seochon, Jongno, Seoul, consists of a 90 year-old hanok and a two-story Western-style house. A 6-cheop table is provided for meals, and travelers can use the 1st floor rooms and hall at any time. In the yard, Pansori performances are held twice a year, and residents can sample traditional music, wearing hanbok, and making Korean food; the guesthouse’s other name is Pleasure Valley (Jaeminan Gol)! There are programs for visiting Inwangsan-Bukaksan fortress trail, Gyeongbokgung and other royal palaces, and nearby traditional markets.

The Place Seoul (traditional Korean-style guesthouse) / 복합한옥공간 곳

795.6M    2025-03-05

52-11 , Gyedong-gil, Jongno-gu, Seoul
+82-10-3255-1289

The Place Seoul in Gye-dong, Jongno-gu, Seoul, is a meeting place of traditional and modern Korea. It has a yard with a beautiful 80 year-old dogwood tree, and a small garden in which guests can enjoy the passage of the seasons. The Place Seoul is an environment-friendly place which uses eco-friendly consumables such as toilet paper and shampoo. Breakfast is simple and healthy. There are many good cafes in nearby Bukchon, and local tourist attractions include the National Palace Museum of Korea and the National Museum of Modern and Contemporary Art.

HANILKWAN - Gwanghwamun Branch (한일관 광화문)

799.0M    2024-03-18

50, Jong-ro 1-gil, Jongno-gu, Seoul
+82-2-722-7557

It is a store that has been operating with a long tradition since 1939. This Korean dishes restaurant is located in Jongno-gu, Seoul. The most famous menu is bulgogi.

Tongin Market (통인시장)

805.4M    2025-06-19

18 Jahamun-ro 15-gil, Jongno-gu, Seoul

Tongin Market dates back to June 1941, as a public market set up for Japanese residents near the Hyoja-dong neighborhood when Korea was still under Japanese rule. After the Korean War, the nation experienced a swift rise in population, which led to a natural increase in consumption and demand. As a result the area’s street vendors and stores used the former Tongin Market area as their marketplace. Now, Tongin Market consists of 75 stores, most of which are restaurants and grocery stores. There are also some shops selling manufactured goods like underwear and shoes.

Tosokchon Samgyetang (토속촌삼계탕)

807.2M    2024-03-12

5 Jahamun-ro 5-gil, Jongno-gu, Seoul
+82-2-737-7444

Tosokchon Samgyetang is a restaurant specializing in samgyetang (ginseng chicken soup) near Gyeongbokgung Palace. It is housed in several renovated traditional hanok buildings, exuding a nostalgic atmosphere. Samgyetang is a traditional Korean nutritious food made by simmering cleaned young chicken with ginseng, jujube, sweet rice batter, and various nuts. The thick broth of samgyetang, served alongside ginseng liquor, stimulates the appetite. Diced radish kimchi and cabbage kimchi are served as basic side dishes.

Samcheong Park (삼청공원)

812.0M    2024-03-18

44, Insadong-gil, Jongno-gu, Seoul
+82-2-2148-4150

Samcheong Park is a park that blooms in cherry blossoms in spring and fall colors in fall near Gyeongbokgung Palace. The park is home to a forest library and a café, and visitors can follow the trails to find acupressure trails, exercise equipment, badminton court, tennis court, playground, and a convenience store. The area surrounding the park is home to many galleries and restaurants, so it is a popular destination for walking among the people of Seoul.

Bongsan Mask Dance(봉산탈춤 다 모여라~ )

811.9M    2025-12-04

서울특별시 종로구 종로1길 45 (세종로)

Sangchonjae House (상촌재)

819.8M    2025-11-06

12-11 , Jahamun-ro 17-gil, Jongno-gu, Seoul

Sangchonjae House, run by the Jongno Cultural Foundation, is a traditional hanok cultural space located in Sejong Village, Ogin-dong, Jongno-gu, and operates various cultural Korean programs such as exhibitions, educational experiences, and events to fully experience Korea's four seasons. The name Sangchonjae was conceived from the old name of Sejong Village, the western part of Gyeongbokgung Palace and the birthplace of King Sejong. The house reflects the lifestyle of an ordinary peasant during the Joseon dynasty. It consists of three buildings: the main building, the guesthouse known as sarangchae, and the annex. There is an experience center indoors offering tea ceremonies and traditional game experiences.

Insa-dong (인사동)

830.2M    2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.