Myeong-dong, Namdaemun, Bukchang-dong, Da-dong and Mugyo-dong Special Tourist Zone (명동 남대문 북창동 다동무교동 관광특구)

11.5Km 2021-12-30

40, Sejong-daero, Jung-gu, Seoul
+82-2-3396-4622

Myeong-dong, Namdaemun, Bukchang-dong and Da-dong are widely known among international visitors as hot spots for shopping and food.

Myeong-dong is a popular destination for shopping, culture, arts and fashion. Major shopping malls such as Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore and Samik Fashion Town are located here. Shoppers can find a variety of products here from high-end items to relatively inexpensive clothes. There’s also no shortage of street food, traditional restaurants, coffee shops and fancy cafes.

Namdaemun Market is the biggest traditional market in Korea. Visitors can purchase souvenirs and local produce at an affordable price in the shopping complex crowded with stores and street stalls. The market sells a variety of clothes, kitchenware, toys, accessories, food, flowers and imported goods.

Bukchang-dong and Sogong-dong have high-end accommodations including Lotte Hotel Seoul and Westin Chosun Seoul, duty-free shops, and restaurants serving traditional dishes.

[Myeong-dong, Namdaemun Market and Bukchang-dong Special Tourist Zone]
Areas included: Myeong-dong, Bukchang-dong, Mugyo-dong and Da-dong, Seoul
Area size: 872,809 ㎡
Tourist attractions: Myeong-dong, Namdaemun Market and Bukchang-dong, Department Stores (Lotte Department and Shinsegae Department Store, etc.), Traditional Market, Duty-free Shop, Hanok Village, N Seoul Tower, etc.

Sungnyemun Gate (숭례문)

11.5Km 2024-11-27

40 Sejong-daero, Jung-gu, Seoul

Sungnyemun Gate is Korea’s National Treasure No. 1, and its unofficial name is Namdaemun Gate. Sungnyemun Gate is the largest castle gate stone structure with an arched entrance in the middle. There’s a column on top of a platform, raising the roof, distinguishing the upper stories and lower stories of the building. Passageways for traffic are located at the east and west ends of the gate. Different from the other gates, Sungnyemun Gate’s tablet has its name written vertically.

On February 10, 2008, Sungnyemun was destroyed by fire. After a 5-year reconstruction work, the gate was re-opened to the public again on May 4, 2013.

Hanaro Optics [Tax Refund Shop] (하나로안경원)

11.5Km 2024-04-19

48, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Hamilton Hotel (해밀톤 호텔)

11.5Km 2021-03-09

179, Itaewon-ro, Yongsan-gu, Seoul
+82-2-3786-6000

Opened in 1973 with the goal of being a representative hotel of Korea, Hamilton Hotel is a landmark in Seoul's Itaewon. The hotel is easily accessable via public transportation, including the subway and airport limousine buses. It is also in a central area of the city, allowing guests to easily travel to all the tourist attractions in Seoul or attend to any business they may have here. Hotel amenities include an outdoor swimming pool, banquet halls, fitness center, sauna and more, making Hamilton Hotel popular for relaxation.

Sungnyemun Gate Guard Ceremony & Experience (숭례문 파수의식 / 원데이! 파수군)

11.5Km 2024-03-12

40 Sejong-daero, Jung-gu, Seoul
010-2802-2133

The Sungnyemun Gate Guard Ceremony is a reenactment of the changing of the guards who protected the fortress walls around the capital city during the Joseon dynasty. During this change, the gates would be opened for the off-duty guards to go out and replace those finishing their shift of walking along the walls.

Namsan Library (서울특별시교육청 남산도서관)

11.5Km 2021-07-07

109, Sowol-ro, Yongsan-gu, Seoul
+82-2-754-7338

Namsan Library opened as Kyeongseong Prefectural Library in 1922 as a public library in Myeong-dong, Jung-gu, Seoul. The library was moved to the current site in 1964 with a newly built building and its name changed to Namsan Library in 1965. This concrete building was built in 1964 and was designed by architect Lee Haeseong. It was designated as Seoul Future Heritage in 2013, credited for its preservation value.
It is comprised of 19 rooms and educational areas including the Humanity and Social Science Hall, Nature Science Hall, Language and Literature Hall, Electronic Information Room and more. Since opening, the library has collected nearly 500,000 books, 16,000 non-book materials, 700 continuing resources, and other special materials like old books, oriental books (including Japanese books), and more. Namsan Library also operates a reading treatment program unique to this library that began in 2005. The program includes remodeling of reading consultation room, training for people in charge of reading treatment, workshops, programs for individuals and groups. Also, various exhibitions, lectures, shows, cultural classes and other events are available all year long to enhance lifelong education.

Lush Korea - Itaewon Station Branch [Tax Refund Shop] (㈜러쉬코리아 이태원역점)

11.5Km 2024-04-19

179, Itaewon-ro, Yongsan-gu, Seoul

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Namdaemun Market Gourmand Alley (Kalguksu Alley) (남대문시장 먹자골목(칼국수 골목))

11.5Km 2023-11-06

42-1, Namdaemunsijang 4-gil, Jung-gu, Seoul

Namdaemun Market is a massive market in Seoul filled with history and traditions. In the market, there is a place where people can dine without worrying about time or money, in an unmistakably Korean atmosphere, and that is the Gourmand Alley (Kalguksu Alley). The alley is lined with stalls selling similar fare, and people sit down in front of them, shoulder to shoulder, to enjoy their meal. Namdaemun Market’s Gourmand Alley specializes in noodle soup and steamed barley rice sets. The latter is a mixture of rice and barley, which is then steamed together. Its call to popularity is the nutty flavor imparted by barley. It has a healthy taste like no other, so make sure to check it out. Each order often comes with two or three separate menus (noodle soup, steamed rice, cold buckwheat noodles, etc.), along with a sumptuous array of side dishes like kimchi. Because this spot is beloved by diners of all ages, one often has to wait to get one’s turn during meal hours or on weekends. Keep in mind that the alley’s age often manifests itself in its crowdedness and lower attention to hygiene.
Another thing to note is that first-time visitors often find it difficult to find the entrance to the alley. The entrance is the transparent plastic door right next to “Segye-ro Eyeglasses Shop,” which can be found right across from Exit 5 of Hoehyeon Station on Seoul Subway Line 4. The door is rather small and difficult to find, but once you enter the doorway, you will immediately see the stalls unfolding in front of your eyes.

TV program “Life Masters (2005-)”
TV program “A Walk Around the Neighborhood (2018-2022)”

Sungnyemun Imported Goods Shopping Center (숭례문(남대문) 수입상가)

11.5Km 2023-06-13

21, Namdaemunsijang 4-gil, Jung-gu, Seoul
+82-2-779-2951

Sungnyemun Imported Goods Shopping Center consists of two underground floors within the Daehan Hwaje Building (B3F-22F). The building is easy to locate among the low buildings of Namdaemun Market. In addtion to many items, the shopping center is particularly known for its cameras and audio equipment. Main items also include trekking items, household items, electronics, and fishing gear.

Choeun Optical - Hoehyeon Branch [Tax Refund Shop] (조은안경 회현)

11.5Km 2024-04-22

Joeun Eyewear, 42, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Myeong-dong, Namdaemun, Bukchang-dong, Da-dong and Mugyo-dong Special Tourist Zone (명동 남대문 북창동 다동무교동 관광특구) - Area information - Korea travel information