Myeong-dong (명동)

1.1Km 2024-05-17

66, Eulji-ro, Jung-gu, Seoul
+82-2-778-0333

Myeong-dong is one of the primary shopping districts in Seoul. The two main streets meet in the center of the block with one beginning from Myeong-dong Subway Station (Seoul Subway Line No. 4) and the other from Lotte Department Store at Euljiro. Many brand name shops and department stores line the streets and alleys. Common products for sale include clothes, shoes, and accessories. Unlike Namdaemun or Dongdaemun, many designer brands are sold in Myeong-dong. In addition, several major department stores have branches here, including Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore, Noon Square and M Plaza. The department stores carry many premium labels and other fashionable goods at reasonable prices.

Myeong-dong also has family restaurants, fast food, plus Korean, Western and Japanese dining options. Many restaurants in Myeong-dong specialize in dongaseu (pork cutlet) and kalguksu (noodle soup). Other businesses in the area include hair salons, banks and theaters.

Pyunkang Yul Flagship & Tea house (편강 율 플래그십&티하우스)

1.1Km 2025-12-10

35-4 Bukchon-ro 5ga-gil, Jongno-gu, Seoul

Pyunkang Yul Flagship & Tea house is a cafe in Bukchon Hanok Village near Gyeongbokgung Palace. The first floor is a teahouse where one can enjoy Korean tea infused with traditional ingredients and delightful desserts with a view of the cafe's serene garden, and the second floor is a flagship store of Pyeongang Yul, a K-beauty brand known for integrating hanbang (traditional Korean medicine) in their skincare products. The third floor features a rooftop that offers a sweeping view of the Bukchon Hanok Village and Gyeongbokgung Palace.

Daeo Bookstore (대오서점)

1.1Km 2025-11-05

55 Jahamun-ro 7-gil, Jongno-gu, Seoul

Daeo Bookstore is the oldest bookstore in Seoul that has been maintained in one place since it opened in 1951. Recently, it has been refurbished as a cultural space with a cafe, where one can enjoy coffee, exhibitions, and performances while looking at the yard. Visitors who just want to browse can purchase a souvenir postcard set for admission. Taking a closer look at books that feel the years and objects that have traces of use, they appear to come rather new.

Korea Samgyetang (고려삼계탕)

1.1Km 2024-06-19

1 Seosomun-ro 11-gil, Jung-gu, Seoul
+82-2-752-9376

Located near City Hall Station, Korea Samgyetang specializes in samgyetang. Samgyetang is a traditional healthy dish made by simmering cleaned young chicken in a broth with ginseng, jujube, and glutinous rice. The light and tender texture of the stewed chicken and the ginseng-flavored glutinous rice porridge is excellent. Ogolgye tang (silkie chicken soup) and jeonbok samgye tang (abalone and ginseng chicken soup) are also favorites among patrons. This restaurant was selected for the Michelin Guide Seoul in 2023.

Hanok Guesthouse Dongchonchae (한옥 게스트하우스 동촌재)

1.1Km 2024-12-23

21-10 , Jahamun-ro 11-gil, Jongno-gu, Seoul
+82-10-8561-5227, +82-10-9127-5227

Dongchonjae is a hanok guesthouse in Seochon, Jongno, Seoul. The the Anchae(women's quarters) consists of four sleeping rooms and a cheongmaru lounge space, plus kitchen and toilet. (There are also shared toilets in the yard.) Cooking is not allowed, but guests are welcome to bring in prepared food. A free breakfast is provided. Guests can watch movies in the yard or main hall, and can use the refrigerator and washing machine. A guided night tour of Seoul City Wall is offered, as is a tea ceremony, and rice-cake making experience.