Shinsegae Department Store - Main Store (신세계백화점 (본점)) - Area information

Shinsegae Department Store - Main Store (신세계백화점 (본점))

969.5M 2025-04-07

63 Sogong-ro, Jung-gu, Seoul
+82-1588-1234

Shinsegae Department Store opened its doors as the first modern department store in the country in 1960. It stands where Korea's first department store, the Japanese Misreukkosi Department Store, used to be in the 1930s. After undergoing remodeling in 2007, it reopened as a luxury hall, featuring diverse brands ranging from the top three international luxury brands to new designer brands. In addition, the Trinity Gardens and art halls in the department store serve as a cultural space for a shopping experience that combines art and shopping.

Theatre Changdeokgung (창덕궁 소극장)

971.8M 2021-12-07

88-1, Donhwamun-ro, Jongno-gu, Seoul
+82-2-742-7278

Theatre Changdeokgung is located across from Changdeokgung Palace in the Gugak-ro Special Cultural Zone of Seoul. To recreate the traditional Korean entertainment setting and offer a better view of the stage, the theater is designed with floor seatings facing a platform stage. The theater offers a wide array of performances including samulnori (traditional Korean percussion quartet), traditional Korean music, and madanggeuk (a play infused with traditional music and performances). First time visitors often find the creative and cozy experience create a lasting memory of Korean culture and arts. Also nearby the theater are a number of tourist attractions including Changdeokgung Palace, Unhyeongung Palace, Jongmyo Shrine, and Insa-dong.

Sewoon Plaza (세운전자상가(세운전자플라자))

971.7M 2023-11-23

159 Cheonggyecheon-ro, Jongno-gu, Seoul
+82-2-2271-2344

Sewoon Plaza, also known as Sewoon Electronics Plaza, was famous for electronic goods as the sole electronics shop before Yongsan Electronics Department Store was built. The scale doesn’t meet that of Yongsan Mall but its location in the heart of downtown Seoul as well as their 10 years of fame have worked to keep a strong customer base.

The department store is divided into two buildings along Cheonggyecheon-ro. Most of the electornics are available on the first building. On the first floor, home and lifestyle electronic goods including irons, hair dryers, telephones, razors as well as gas stoves, various heaters, kitchen tools and more are sold. On the second floor, visitors can find televisions, fridges, laundry machines, audio & video devices. On the third floor, newlyweds can buy their electronic goods and appliances for the kitchen. Also, computers and related devices and parts are available on the fourth floor. The price range here is relatively cheaper than the regular consumer price.

Nammun Tobang (남문토방)

973.2M 2019-05-07

73-5, Namdaemunsijang-gil, Jung-gu, Seoul
+82-2-778-6727

This restaurant offers customers loach soup in Gyeongsang-do style and fried loach. Smoked duck shabu shabu and vegetables, as well as Smoked duck casserole are also a good choice.

Jongmyo Shrine [UNESCO World Heritage] (종묘 [유네스코 세계유산])

983.2M 2024-07-05

157 Jong-ro, Jongno-gu, Seoul
+82-2-765-0195

Jongmyo Shrine was the primary place of worship for kings and their queens throughout the Joseon dynasty. The shrine was built at the same time as Gyeongbokgung Palace, under the orders of King Taejo, the first king of the Joseon dynasty. The shrine is the site of the royal memorial service, called Jongmyo Jaerye, a national event that has been passed down since the Three Kingdoms period. During the Joseon dynasty, the ritual was held on the first month of a seasonal change and the twelfth month of the lunar year.

Gallery Hyundai (갤러리 현대)

984.2M 2021-03-18

14, Samcheong-ro, Jongno-gu, Seoul
+82-2-2287-3500

Gallery Hyundai has been improving daily for over 40 years since April 1970, working closely with various Korean artists in modern art. Gallery Hyundai introduces varied artists including prominent artists, as well as up-and-coming artists, regardless of genre through sophisticated exhibitions, showing domestic and overseas art all in one place.

Dugahun (두가헌)

984.2M 2024-03-20

23 Yulgok-ro 1-gil, Jongno-gu, Seoul
+82-2-3210-2100

Dugahun is a wine restaurant near Gyeongbokgung Palace, meaning "a very beautiful house." Located in a traditional hanok from the 1910s, it offers a taste of Western culture with wine. Only lunch and dinner courses are available, and customers can select wines from the underground wine cellar or bring their own. Across the street, Gallery Dugahun, housed in a historic Russian-style brick building built in the late period of Joseon, showcases high-quality art pieces.

Manjok Ohyang Jokbal City Hall (만족오향족발 시청)

984.6M 2024-03-12

134-7, Seosomun-ro, Jung-gu, Seoul
+82-2-753-4755

Located close to City Hall station, Manjok Ohyang Jokbal specializes in jokbal (braised pigs' feet). The restaurant has been recognized for its quality by being included in the 2023 Michelin Guide. It is recommended to try jaengban guksu (jumbo sized buckwheat noodles) and riceballs, which are perfect for pairing with pork feet. Deoksugung Palace, Seoul Plaza, and Namdaemun Gate are nearby, so visiting them will enrich one's cultural experience.

Geumseonggwan Najugomtang (금성관나주곰탕)

985.6M 2021-03-18

29, Namdaemun-ro, Jung-gu, Seoul
+82-2-753-7898

This is a Korean cuisine located in Myeong-dong, Seoul. The representative menu is Naju beef bone soup. It serves local dishes produced from Naju-si, Jeolla-do.

Bukchon Hanok Village Gamgodang Street (북촌한옥마을 감고당길)

985.6M 2024-10-30

Anguk-dong, Jongno-gu, Seoul

An alley with cute cafes and galleries
This is the road that appeared in the last episode and the flashback scene where Choi Ung (played by Choi Woosik) and Kuk Yeonsoo (played by Kim Dami) got drunk. Behind the Seoul Craft Museum in Bukchon Hanok Village, it extends for about 440m from Poongmoon Girls' High School to Jeongdok Library. There are many pretty cafes and galleries on the cozy road, and there are also craft markets open, so there is plenty to look around. The alley where Kuk Yeonsoo walked with the drunken Choi Ung on her back is Yunboseon Street in the middle of Gamgodang Street. It stretches along the hill between narrow tiled walls and stone walls, giving off a unique atmosphere.

Shinsegae Department Store - Main Store (신세계백화점 (본점)) - Area information - Korea travel information