Nampo Myeonok (남포면옥)

559.6M 2024-03-07

24, Eulji-ro 3-gil, Jung-gu, Seoul
+82-2-777-3131

Located near Seoul City Hall and Cheonggyecheon Stream, Nampo Myeonok is a traditional Korean restaurant. Opened in 1968, it has been recognized by the Michelin Guide several times. Their specialty is pyeongyang naengmyeon (pyeongyang cold buckwheat noodles). The restaurant also serves a variety of other dishes that are the most commonly found in Korea, including galbi tang (galbi soup), bulgogi, mandu soup, and yukgaejang (spicy beef soup).

Teafference Seoul (티퍼런스서울)

567.3M 2024-02-01

61 Donhwamun-ro, Jongno-gu, Seoul

Teafference Seoul is where visitors can taste purple tea made from purple tea leaves that grow naturally on the 1,800-meter plateau in Kenya. As a café and a cultural complex, it comprises a gallery tea café on the first floor where one can enjoy purple tea and art exhibitions, a beauty shop on the second floor, and a rooftop on the third floor. Exhibitions of paintings and photographs are always held using the walls and staircase landings of the spacious interior, making it a great place to relax while enjoying a cup of tea. In addition, this place has an appealing vibe, making it especially popular on social media. Not only is purple tea pretty in color, but it also has less caffeine than green tea or black tea, thus serves as a suitable option for the health-conscious. A variety of menu items are available, including Teafference Signature Purple Tea, Teafference Purple Milk Tea, and Teafference Purple Tea Einspanner. Another recommended menu item is Purple Tea-Makase, a course menu which serves several types of purple tea and desserts.

Matthew Chang Anguk (메튜장 안국)

568.6M 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Goldria - Jongno 3(sam)-ga Branch [Tax Refund Shop] (골드리아 종로3가)

574.7M 2024-04-19

1F, 50, Donhwamun-ro, Jongno-gu, Seoul

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Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

580.9M 2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

SAEWHA HOSTEL(세화호스텔)

581.6M 2024-06-20

50 , Samil-daero 32ga-gil, Jongno-gu, Seoul
+82-10-3780-5988

Located in Jongno, in the heart of Seoul, Saehwa Hostel offers a variety of guest rooms, including ondol rooms and bedrooms, for up to 3 people. There’s a bathtub in each room. Shared PCs, massage chairs, microwave ovens, washing machines and dryers are all available free of charge. A simple free breakfast is provided, plus a free international phone service and a foreign language guidance service. Seoul Station is 15 minutes away by subway, and the airport limousine bus stops at Jongno 3-ga station. Changdeokgung Palace, Jongmyo Shrine, and downtown shopping streets are all reachable on foot.

Yonggeumok (용금옥)

591.4M 2024-03-13

24-2, Dadong-gil, Jung-gu, Seoul
+82-2-777-1689

Established in 1932, Yonggeumok specializes in Seoul-style chutang (loach soup), renowned for using whole loach in its preparation. This method distinguishes it from the more commonly known Namwon-style chutang, which involves grinding the loach. At Yonggeumok, guests can savor the tender and savory texture of the loach flesh in their chutang, offering a unique and authentic dining experience.

Coco Pharmacy [Tax Refund Shop] (코코약국)

592.8M 2024-04-22

1F, 56, Eulji-ro, Jung-gu, Seoul

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Uniqlo - Gwanghwamun D Tower Branch [Tax Refund Shop] (유니클로 광화문D타워)

594.9M 2024-04-17

17, Jong-ro 3-gil, Jongno-gu, Seoul

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Mallijihwa Main Branch (만리지화 본점)

594.9M 2026-01-02

17 Jong-ro 3-gil, Jongno-gu, Seoul

Mallijihwa, which embodies the meaning "eel that travels 10,000 ri and met fire," is an eel dining brand that modernizes the depth of Korean gastronomy. The restaurant's name was inspired by the eel's remarkable strength to swim across vast oceans to its spawning grounds—so significant that it is referred to as "malli fish" in the "Donguibogam" ("A Precious Mirror of Eastern Medicine"). Hence the name, Mallijihwa specializes in serving grilled eel, which is carefully grill with briquettes. The restaurant reinterprets eel with Korean aesthetics, offering a comfortable and elegant dining experience in a space that blends traditional architectural elements with a modern twist. The dishes served here offers an outstanding dining experience where the texture of the eel melts in one's mouth, and its flavor lingers long after. Signature dishes include grilled eel rice bowls, grilled eel, eel gujeolpan (platter of nine delicacies), and eel meal courses. The restaurant also offers seasonal lunch box made with fresh, seasonal ingredients.

Nampo Myeonok (남포면옥) - Area information - Korea travel information