Hakrim (학림)

1.5Km 2023-12-22

119, Daehak-ro, Jongno-gu, Seoul
+82-2-742-2877

Hakrim has been in business since its first opening in 1956. It is a special place that has shared its history with the people involved in arts such as theater and dance and intellectuals from nearby universities who flocked to the café after liberation and the Korean War. There is a sign saying “Seoul Future Heritage” hanging at the entrance that demonstrates its historical value. Visitors can observe traces of the past from mementos of people who stopped by, including graffiti on the wall and photos of prominent writers of the time. The café became even more famous as it was used as a filming location for several dramas, including “My Love from the Star (2013)” and “Reply 1988 (2015).” The signature menu here is Vienna coffee and cream cheesecake, which is topped with cute illustrations.

Pildong Myeonok (필동면옥)

1.5Km 2024-03-07

26, Seoae-ro, Jung-gu, Seoul
+82-2-2266-2611

Pildong Myeonok specializes in authentic pyeongyang naengmyeon (pyeongyang cold buckwheat noodles). Their signature dish is Pyeongyang naengmyeon (Pyeongyang cold buckwheat noodles), which has a light and refreshing broth and chewy noodles. Mandu and Mandut guk (Mandu soup) are also popular dishes to go with it. Having been selected for the Michelin Guide Seoul 2023, this restaurant is a favorite among locals and tourists alike for its flavorful noodles.

JW Marriott Dongdaemun Square Seoul (JW 메리어트 동대문 스퀘어 서울)

1.5Km 2021-02-17

279, Cheonggyecheon-ro, Jongno-gu, Seoul
+82-2-2276-3000

JW Marriott Dongdaemun Square Seoul is located at the fusion of culture, entertainment and commerce in the dynamic Dongdaemun and is JW Marriott’s second hotel to open in Seoul. The hotel has 170 guest rooms, including 15 suites, a swimming pool, 24-hour fitness center, and full-service spa, all for the convenience of its guests.

JW Marriott Dongdaemun Square Seoul has four meeting rooms, including the Grand Ballroom, a modern, yet refined space housing a cutting-edge 98 screen Samsung LFD media wall to ensure that every event held in the ballroom is a success. The hotel also has a variety of dining options including the internationally renowned steakhouse BLT Steak, Tavolo 24 which serves breakfast, lunch and dinner, The Lounge, The Griffin Bar, and Seoul Baking Company.

Danha(단하)

1.5Km 2024-11-05

39-7 Palpan-gil, Jongno-gu, Seoul

BLACKPINK's “HOW YOU LIKE THAT” music video created a sensation, reaching 100 million views within 32 hours of its release. The most noteworthy part of the music video was the hanbok they wore. Danha, which was in charge of making the costumes, improved the traditional hanbok and completely recreated it as a stage costume, garnering attention from all over the world. Danha is famous for designing hanboks using traditional patterns. The patterns engraved on the clothes in the BLACKPINK music video used the phoenix design pattern of the royal cloth. Danha's hanbok can be purchased through the online shop, and if you want to have it custom-made, you can visit Danha Maison after making a reservation.

Lush Korea - Daehangno Branch [Tax Refund Shop] (㈜러쉬코리아 대학로점)

1.5Km 2024-04-22

27, Daemyeong-gil, Jongno-gu, Seoul

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Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)

1.5Km 2024-11-28

99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444

Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.

The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.

As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.

The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.

Seongdae Guksu (성대국수)

1.5Km 2021-03-18

18, Seonggyungwan-ro, Jongno-gu, Seoul
+82-2-762-3996

This is a Korean cuisine located in Jongno-gu, Seoul. A restaurant that uses only natural ingredients. The best menu at this restaurant is noodles in anchovy broth.

Travelodge Myeongdong City Hall (트레블로지 명동 시티홀)

1.5Km 2021-06-25

22, Sejong-daero 16-gil, Jung-gu, Seoul
+82-2-6362-6000

Travelodge Myeongdong City Hall provides excellent and efficient customer services as well as convenient amenities for the comfort of all their guests. The hotel is only 3 minutes’ walk away from City Hall Station, and its location benefits both tourists and business travelers alike as it offers various transportation options with Seoul's popular tourist attractions in the vicinity, such as Deoksugung Palace and Namdaemun Market. The hotel features a sauna session and spa services to relieve stress and put one's body and mind at ease after a busy day of traveling.

CAFÉ TERRACE (카페테라스)

1.5Km 2021-03-26

102-2, Samcheong-ro, Jongno-gu, Seoul
+82-2-723-8250

It is a café that serves delicious waffles. This cafe is located in Jongno-gu, Seoul. The representative menu is waffle.

Lee Seo-yun Hanbok (이서윤한복)

1.5Km 2020-04-11

7, Hyoja-ro, Jongno-gu, Seoul
+82-2-735-4250

Lee Seo-yun Hanbok seeks hanbok that blends both traditional Korean and western designs. It not only weaves fabrics for its own hanbok, but dyes them as well. The main items cover party dresses, wedding dresses, ornaments, cushions, and sitting cushions. Lee Seo-yun, the owner of the store, was responsible for clothing and ornaments shown in the Korean soap opera, Iljimae and his works have appeared in many soap operas, traditional Korean dance performances and fashion shows as well.

Hakrim (학림) - Area information - Korea travel information