Matthew Chang Anguk (메튜장 안국)

7.4Km 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Nam-Seoul Museum of Art (SeMA) (서울시립미술관 남서울생활미술관)

7.4Km 2023-10-17

2076, Nambusunhwan-ro, Gwanak-gu, Seoul
+82-2-598-6246

The Nam-Seoul Museum of Art offers visitors a meaningful opportunity to linger beside the traces of history. The building previously served as the Belgian Consulate during the Korean Empire (1897-1910) and has since been designated as a historic Site. It was first constructed in Hoehyeon-dong in 1905 and was relocated to its current location in Namhyeon-dong in 1983. The museum hosts public programs tailored for audiences from various backgrounds in rooms arranged along both sides of a long corridor in the two-story building.

Godiva - Gwanghwamun Branch [Tax Refund Shop] (고디바 광화문점)

7.5Km 2024-04-22

1F, to 3F, 159, Sejong-daero, Jongno-gu, Seoul

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Olive Young - Sejong-ro Branch [Tax Refund Shop] (올리브영 세종로)

7.5Km 2024-04-16

161, Sejong-daero, Jongno-gu, Seoul

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Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

7.5Km 2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

KT Square (KT스퀘어)

7.5Km 2021-07-08

178, Sejong-daero, Jongno-gu, Seoul
+82-1577-5599

KT Square is a multi-complex that offers various cultural performances as well as hands-on experiences of the latest in IT technology. Gallery 130 showcases the history of KT Corp.

Korean Museum of Straw and Life (짚풀생활사박물관)

7.5Km 2022-09-15

45, Sungkyunkwan-ro 4-gil, Jongno-gu, Seoul
+82-2-743-8787

Korean Museum of Straw and Life is a private museum dedicated to the collection, research, and display of materials and historical accounts of diverse straws and their uses in Korea. As Koreans' lifestyle in the past heavily depended on agriculture and cultivation of crops, straws and grasses were easily found and had many uses. The museum aims to educate the general public of how different straw were produced and used by Korean ancestors as well as their significance in connection with today's lifestyle.

Seoul Baekje Museum (한성백제박물관)

7.5Km 2021-03-11

71, Wiryeseong-daero, Songpa-gu, Seoul
+82-2-2152-5800

Opened on April 30, 2012, Seoul Baekje Museum was founded by the Seoul Metropolitan Government in order to preserve artifacts related to Seoul's 2,000-year-old history and to shed light on Seoul's cultural identity. The museum is located inside Olympic Park, overlooking Mongchontoseong Fortress.

Gwanghwamun Market (광화문 마켓)

7.5Km 2025-12-05

B172 Sejong-daero, Jongno-gu, Seoul
+82-2-337-3692

Gwanghwamun Market takes place along with the Seoul Lantern Festival to support local small businesses and promote Seoul night tourism. The market features local store owners and businesses that exhibit and sell seasonal decor, handcrafted items, and winter snacks.

Four Seasons Charles H. (포시즌스호텔서울 찰스.H)

7.5Km 2024-03-15

97 Saemunan-ro, Jongno-gu, Seoul

This bar is named after the legendary American writer Charles H. Baker. It is inspired by speakeasy bars, which were bars hidden from sight during the Prohibition period, so its door blends into the surrounding walls. So, when one steps into the space, it is like stepping into a secret hangout. A cover charge of 10,000 won gives patrons a welcome drink, finger foods, and snacks. The menu is inspired by cocktails that Charles H. Baker had across the world, such as New York City, Mexico, Shanghai, Cuba, and Tahiti. It won 7th place in Asia’s 50 Best Bars list and 42nd place in the World’s 50 Best Bars list. The ambience is relaxed, and attentive services ensure that you can have a comfortable time here.

Matthew Chang Anguk (메튜장 안국) - Area information - Korea travel information