Understand Avenue (언더스탠드에비뉴)

6.1Km 2023-10-23

63, Wangsimni-ro, Seongdong-gu, Seoul

Understand Avenue is an innovative startup platform that nurtures and builds the dreams of young entrepreneurs. It helps the talents of tomorrow work on things they want, are good at, and contribute to society through a full support process, from training to market testing, financial and investment support, and distribution and logistics support. Visitors can come to this place for socially-conscious select shops and products.
The platform also hosts pop-up stores and photography exhibitions on K-pop stars. One can also find retro-style merch beloved by the younger generations. There are plenty of things to see and splurge on, from mini figurines and key rings that capture one’s “faves” to retro and kitschy exhibitions and items inspired by the ‘70s and ‘80s. All pop-up stores and exhibitions require reservation (online reservation or on-site reservation).

D MUSEUM Seongsu (디뮤지엄 성수)

6.1Km 2023-11-06

83-21, Wangsimni-ro, Seongdong-gu, Seoul
+82-2-6233-7200

D MUSEUM greets the general public with its catchphrase, “an art museum where daily life becomes art.” In 2021, the museum relocated to the area near Seoul Forest Park, so that it could accommodate more visitors in its space. The museum not only hosts exhibitions by prominent photographers like Nick Knight (NICK KNIGHT: IMAGE, 2016) and Linda McCartney (Linda McCartney Retrospective, 2014) but also leads the efforts to promote awareness among the general public through invitational exhibitions featuring up-and-coming artists. Its relocation to Seoul Forest Park was marked by the special exhibition “Romantic Days,” which garnered much interest among the visitors as a chance to meet the works of artists born in the ‘80s and the ‘90s.

Samjungbokjip (삼정복집)

6.1Km 2020-01-30

626, Bongeunsa-ro, Gangnam-gu, Seoul
+82-2-3447-3030

Samjung is the first and oldest Korean blowfish specialty restaurant. It has been serving raw blowfish courses for 3 generations. The chefs are quite skilled, able to detoxify a blowfish and serve it up to eat in just five minutes.

Shinuiju Chapsal Sundae (신의주찹쌀순대)

6.1Km 2024-10-17

725 Yeongdong-daero, Gangnam-gu, Seoul

SHINee's Key and Minho's Soul Food
It is a Sundae and Rice Soup restaurant that SHINee's Key and Minho have chosen as the soul food that they used to eat after their schedules since their trainee days. Rice Soup can be enjoyed white with only salted shrimp in the soup, or it is delicious with minced seasoning. The bowl will be empty in no time when eaten with Julienne Radish Fresh Salad to a plain soup without the smell of pork. The Stuffed Squid that Key ordered is also a delicacy.

Zakyntos Global Spa Club - Cheongdam Main Branch (자킨토스 청담본점)

6.2Km 2016-07-27

537, Dosan-daero, Gangnam-gu, Seoul
+82-2-512-8967

Zakyntos is a world-wide spa franchise, having 13 different branches in Korea and 15 branches overseas, including in Bangkok, Pattaya and more. All stores are directly managed and supervised by the company headquarters, offering the best qualiity service to their international clientele and keeping the brand's high standard in spa and other therapeutic experience programs.

Workers from nearby offices often frequent Zakyntos, as well as families and couples looking to relax. The clean and contemporary environment with professional therapists available 24/7, giving excellent stress-relief, are what make Zakyntos highly recommedable.

Olens - Hanyang Univ. Branch [Tax Refund Shop] (오렌즈 한양대)

6.2Km 2024-04-18

1F, #3, 4, Sageundong-gil, Seongdong-gu, Seoul

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Aritaum - Hankuk Univ. of Foreign Studies Station Branch [Tax Refund Shop] (아리따움 외대역)

6.2Km 2024-04-18

25, Hwigyeong-ro, Dongdaemun-gu, Seoul

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Eye On Optical - Hanyang Univ. Branch [Tax Refund Shop] (아이온안경 한양대)

6.2Km 2024-04-17

#101, 30, Majo-ro, Seongdong-gu, Seoul

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Center Coffee (Seoul Forest) (센터커피 서울숲점)

6.2Km 2023-10-23

28-11, Seoulsup 2-gil, Seongdong-gu, Seoul

Center Coffee (Seoul Forest) is located near Exit 5 of Seoul-forest Station (Suin–Bundang Line) in a residential district between Seongdong-gu Citizens' Sports Center and Seongsu Middle School. Note that the shop does not have its own parking lot. Because of its location in a busy city center, it is best to utilize buses, subway, and other public transportation. The cafe itself is situated on the second and third floors of a building, so it has a pleasant view. As one enters the building, one can find five blue ribbons adorning the doorway. Window seats here have a view of Seoul Forest. Signature menus include hand drip and mugwort lattes, and the menu is rounded out by beverages like espresso, cafe Americano, latte, and cappuccino. Because of its proximity to Seoul Forest, one can go for a leisurely walk there. Other nearby sites include Seongsu-dong Cafe Street, Seongsu Handmade Shoes Park, and Ttukseom Recreation Area.
※ Pets allowed

Look Optical - Hanyang Univ. Branch [Tax Refund Shop] (룩옵티컬 한양대)

6.2Km 2024-04-17

1F, 17, Majo-ro, Seongdong-gu, Seoul

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Understand Avenue (언더스탠드에비뉴) - Area information - Korea travel information