Jogeum (조금)
6.3Km 2021-03-29
62-4, Insadong-gil, Jongno-gu, Seoul
+82-2-725-8400
It is a Japanese-style hot pot rice store. The best menu at this restaurant is Hot Stone Pot Rice. This Korean dishes restaurant is located in Jongno-gu, Seoul.
Gukje Embroidery - Insa-dong Branch (국제자수원 3호점 (인사동))
6.3Km 2020-05-07
41, Insadong-gil, Jongno-gu, Seoul
+82-2-723-0830
Opened in 1979, Kukjae Embroidery specializes in embroidered crafts using traditional Korean patterns. Every product is delicately and elegantly crafted by master artisans. Kukjae Embroidery is known as a frequent destination of foreign dignitaries. It offers a seminar where international tourists can learn how to make embroidered crafts.
Yangbandeck (양반댁)
6.3Km 2024-03-18
19-18 Insadong-gil, Jongno-gu, Seoul
+82-2-733-5507, +82-2-730-1112
Yangbandeck is a traditional Korean house in Insa-dong, serving ganjang gejang (soy sauce marinated crab) and bori gulbi (barley-aged dried yellow croaker). Theganjang gejang is made from crabs filled with roe, matured in soy sauce. The taste of barley-aged dried yellow croaker, made from dried yellow croaker matured in sea breeze and served on top of rice, is exceptional. Each meal comes with a hot pot rice, and side dishes such as soybean paste jjigae, pancakes, kimchi, and japchae are served as standard.
Toin (토인)
6.3Km 2024-10-22
48 Insadong-gil, Jongno-gu, Seoul
+82-2-736-5142
Toy store where you can buy Dalgona sets
It is a retro-style store that sells nostalgic toys and snacks. The small space is filled with colorfully colored wrapping paper and toys that are difficult to understand at first glance. As soon as you enter this place, children and adults will feel excited and their eyes will sparkle. Among the various products, the most popular item is by far the Dalgona set. It is good to make new memories by choosing snacks and toys that suit your taste
Matthew Chang Anguk (메튜장 안국)
6.3Km 2025-07-14
33 Yulgok-ro, Jongno-gu, Seoul
Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.
Areumdaun Cha Bangmulgwan (Beautiful Tea Museum) (아름다운차박물관)
6.3Km 2019-08-02
19-11, Insadong-gil, Jongno-gu, Seoul
+82-2-735-6678
In addition to gourmet restaurants, traditional tea houses are a popular destination in Insa-dong. Among them, we recommend Areumdaun Cha Bangmulgwan, where you can taste more than 100 types of tea, including Korean, Chinese, Japanese, and Taiwanese. The shop also serves as a museum and gallery. Enjoy a leisurely cup of tea as you appreciate the art that is on display.
The Children’s Museum of the National Folk Museum of Korea (국립민속박물관&국립민속박물관 어린이박물관)
6.3Km 2025-06-19
37 Samcheong-ro, Jongno-gu, Seoul
The Children’s Museum of the National Folk Museum of Korea, located within Gyeongbokgung Palace, showcases artifacts related to Korean traditional culture. This interactive museum allows children to experience and learn about various aspects of Korean traditional clothing, food, society, culture, and games firsthand. Especially catering to children from Asian countries, there is a service for renting items, and reservations are required for admission.
Boobing (부빙)
6.3Km 2024-01-12
136 Changuimun-ro, Jongno-gu, Seoul
Boobing is short for "Buam-dong bingsu" (shaved ice). As such, it is a shaved ice restaurant that always has a long waiting line on weekdays or weekends. The main menu item is pat bingsu (shaved ice with red beans), made with red beans that are provided by a bean produce. They also serve their own original bingsu desserts that use ingredients like melon, mint chocolate, and gold pineapple. Their signature menu is Chodang corn bingsu, made with finely ground corn with milk ice on top. The cafe has a one bingsu order per person policy.
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