Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

11.0Km 2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul
+82-2-2265-3531~3

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Banpo Hangang Park (반포한강공원)

11.0Km 2025-10-23

40 Sinbanpo-ro 11-gil, Seocho-gu, Seoul
+82-2-3780-0541

Banpo Hangang Park is located on the southern side of the river centering on Banpo Bridge (Jamsu Bridge) between Hamnam Bridge (upstream) and Dongjak Bridge (downstream). The Rainbow Fountain built on both sides of Banpo Bridge was registered in The Guinness Book of Records in 2008 as the longest bridge fountain in the world with a total length of 1,140 meters. At night, over 200 lights create a fantastic view of a beautiful rainbow.

In addition, the park is equipped with sports facilities including bubble playground, in-line skating track, soccer field, and basketball court. You may also enjoy the gorgeous view of Hangang River and skyscrapers on the riverside from Gureum and Noeul cafes, lookout places located on the southernmost part of Dongjak Bridge.

Seoraeseom Island which connects from Banpo Hangang River Park is an artificially created island to provide a leisure space for Seoul urbanites. Every spring, the place is flooded with waves of canola flowers and people to enjoy picnic and spring events like ‘Searaeseom Butterfly, Canola Flower Festival’.

Your joyful experience in the park doesn’t end here - there are more things to see and enjoy including a nature experience field, boat quay, bike lane, and picnic spots.

Banpo Bridge Rainbow Fountain (반포대교 달빛무지개분수)

11.0Km 2025-10-23

647 Banpo-dong, Seocho-gu, Seoul
+82-2-3780-0578

The Rainbow Fountain plunges 20 meters into the water on both side of Banpo Bridge over the Hangang River. When the sun goes down, 200 lights illuminate the fountain as it sends out dancing, rainbow-colored jets of water in the air in synchronization with music. The fountain boasts spectacular views from the hills, the Hangang River observation deck, and the moon-shaped Moonlight Square. Banpo Bridge Rainbow Fountain operates every day from April to October, four to six times a day for 20 minutes.

Ferrara Korea - Itaewon Branch [Tax Refund Shop] (페라라코리아 이태원)

11.0Km 2024-04-18

169, Itaewon-ro, Yongsan-gu, Seoul

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Alleys of Changsin-dong (창신동골목길)

11.0Km 2025-11-05

38, Jibong-ro 11-gil, Jongno-gu, Seoul

K-movie <PARASITE> - A town full of nostalgia
On the day Kitaek's family returned home, the torrential rain flowed ferociously in streams. The alleys of Changsin-dong, with its narrow and steep stairs, were a good backdrop for visually representing the condition of the Kitaek’s family, who were about to fall. Changsin-dong is a warm and charming neighborhood where traces of the 70s and 80s can be felt.

East Nine Royal Tombs [UNESCO World Heritage] (구리 동구릉 [유네스코 세계문화유산])

11.0Km 2024-03-20

197 Donggureung-ro, Guri-si, Gyeonggi-do
+82-31-563-2909

The East Nine Royal Tombs, situated on the eastern outskirts of Hanyang (the Joseon dynasty capital), represent a significant collection of nine royal burial sites. This area serves as the final resting place for seven kings and ten queens from the Joseon era. The surrounding forest paths are accessible to the public during the spring and fall seasons. Additionally, the East Nine Royal Tombs Healing Culture and Arts Festival takes place here every autumn, offering a blend of cultural and artistic experiences.

Lindapick [Korea Quality] / 린다픽 [한국관광 품질인증]

11.1Km 2024-10-30

26-5, Itaewon-ro 23-gil, Yongsan-gu, Seoul
+82-507-1326-4206

Lindapick is a guesthouse located a five-minute walk from Itaewon Station (line 6). The host of this new guesthouse, open in May 2021, prioritizes cleanliness by washing bedding and disinfect the whole place every time a guest leaves. The CCTVs that are installed outside and at the shared inner space are operated around the clock, strengthening the security. The light-lemon-color exterior walls of the accommodation and the muted-colored rooms are in harmony, forming a fresh and calm atmosphere. The room that can accommodate two persons shows how the host is considerate. A 100% natural aroma diffuser emits peppermint scent that makes guest unwind, and the lavender scent lets guests sleep tight. The kitchen with a refrigerator and a microwave oven is where you can cook a simple dishes, and the air purifier and the washing machine let you enjoy a fresher rest. From the entrance to the room, there is a garden that is decorated as an outdoor terrace, where you can have a leisurely time sunning yourself.

Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운)

11.1Km 2025-06-30

266 Jong-ro, Jongno-gu, Seoul
+82-2-2262-0114

Dongdaemun Shopping Complex is one of Korea’s most well-known markets. It was founded in December 1970 as the largest of its kind in Asia and has maintained that status for the last 40 years. Browsing the plethora of shops, you can find fabric and clothing following all the latest global fashion trends. Dongdaemun Shopping Complex continues to build up its reputation as a hub of international design.

Mary Jane [Tax Refund Shop] (메리제인)

11.1Km 2024-04-22

236-1, Eulji-ro, Jung-gu, Seoul

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Seoul City Wall Museum (한양도성박물관)

11.1Km 2023-12-22

283, Yulgok-ro, Jongno-gu, Seoul
+82-2-724-0243

Hanyangdoseong, the Seoul City Wall, built in 1396, was the city fortress wall that protected the capital city Seoul for over 600 years. The fortress wall was built along the terrains and although it became partially damaged during the modernization process, its original form remains well to this day, making it a cultural heritage that coexists with the modern city. The Seoul City Wall Museum, located in Heungjinjimun Park, is a museum containing the history and culture of city wall from the Joseon dynasty to the present. It is a cultural space with a permanent exhibition hall, special exhibition hall, city wall information center, and study room.

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information